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Connect Access Card for International Marketing

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ISBN-10: 1259305686

ISBN-13: 9781259305689

Edition: 17th 2016

Authors: John Graham, Mary c. Gilly, Philip R. Cateora

List price: $125.00
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Description:

McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:* SmartBook® - an adaptive digital version of the course textbook that personalizes your reading experience based on how well you are learning the content.* Access to your instructor's homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course.* Progress dashboards that quickly show how you are performing on your assignments and tips for improvement.* The option to purchase (for a small fee) a…    
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Book details

List price: $125.00
Edition: 17th
Copyright year: 2016
Publisher: McGraw-Hill Education
Publication date: 1/12/2016
Binding: Digital, Other 
Size: 5.50" wide x 8.50" long x 0.01" tall
Language: English

John Graham's first job upon leaving the Foreign Service in 1980 after 15 years service was lecturing aboard a luxury cruise ship. 140 miles out into the Gulf of Alaska, the Prinsendam caught fire and began to sink. His lifeboat lost in a violent storm, Graham was finally pulled to safety, and to a new sense of what his life was about. He began by creating a series of lectures and workshops on creating political and social change. In 1983, these merged with the Giraffe Project, a national program inspiring people to stick their necks out for the common good. The Project finds ordinary people acting with extraordinary courage on a broad range of important issues--then tells their stories to…