Managerial Economics

Name: Managerial Economics
Price: 11.15 USD
Availability: InStock
ISBN: 9781118041581

ISBN-10: 1118041585

ISBN-13: 9781118041581

Edition: 7th 2012

Authors: William F. Samuelson, Stephen G. Marks

List price: $248.95

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Description:

The 7th Edition of Managerial Economics continues to provide real-world examples and necessary decision-making skills for making thoughtful and advantageous managerial decisions. Samuelson & Marks build on their strong behavioral coverage to better target this current and "hot topic" in business. This new edition includes general updates and revisions throughout including updated sections on behavioral economics, game theory, and price theory, and new problems for every chapter. The authors improve on existing content and integrate more of this content throughout. The biggest section is on the interface between public and private. The text integrates theory with extensive real-world…

Book details

List price: $248.95
Edition: 7th
Copyright year: 2012
Publisher: John Wiley & Sons, Incorporated
Publication date: 12/6/2011
Binding: Hardcover
Pages: 784
Size: 8.00" wide x 9.75" long x 1.25" tall
Weight: 2.772




Introduction to Economic Decision Making



Decisions within Firms



Optimal Decisions Using Marginal Analysis



Demand Analysis and Optimal Pricing



Estimating and Forecasting Demand



Production



Cost Analysis



Competing within Markets



Perfect Competition



Monopoly



Oligopoly



Game Theory and Competitive Strategy



Regulation, Public Goods, and Benefit-Cost Analysis



Decision-Making Applications



Decision Making under Uncertainty



The Value of Information



Asymmetric Information and Organizational Design



Bargaining and Negotiation



Auctions and Competitive Bidding



Linear Programming


Answers to Odd-Numbered Questions


www.wiley.com/college/samuelson


Index