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Introduction : defining television | |
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Broadcast television | |
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Cable television | |
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Satellite television | |
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Home video and new forms of distribution | |
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FCC basics | |
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The FCC and broadcast regulation | |
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Cable regulation | |
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Regulation of satellite broadcasting and new technologies | |
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Audience measurement and ratings | |
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Network television advertising | |
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Local television advertising | |
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New approaches to television advertising | |
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Advertising agencies | |
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Regulation of advertising | |
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Programming to market segments | |
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The economics of programming and production | |
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Program sales | |
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The rise of big media | |
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The largest media companies | |
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The next level down | |
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Branding in the television industry | |
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Regulation of global media companies | |
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Public television | |
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Home shopping | |
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Religious television | |
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Home video | |
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New technologies | |
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Prime-time entertainment | |
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News programming | |
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Sports programming | |
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Talk shows, variety, music, and more | |
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Children's programming : animation | |
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Free speech and the First Amendment | |
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Intellectual property : copyright | |
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Protection of personal rights | |
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Protection of society | |
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A rapidly changing production environment | |
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Development and production planning | |
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Production financing and deal-making | |
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Production companies | |
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Producers, directors, and writers | |
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Performers | |
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Representation and management | |
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Location and studio production | |
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Post-production, completion, and delivery | |
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Design | |
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Music | |
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Contracts | |
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Work relationships, unions, legal entities, and tax issues | |
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Overview of international television | |
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Canada | |
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Europe | |
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Australia and Asia | |
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Latin America | |