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Selling Sound The Rise of the Country Music Industry

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ISBN-10: 0822340801

ISBN-13: 9780822340805

Edition: 2007

Authors: Diane Pecknold, Charles McGovern

List price: $28.95
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Few expressions of popular culture have been shaped as profoundly by the relationship between commercialism and authenticity as country music has. While its apparent realism, sincerity, and frank depictions of everyday life are country's most obvious stylistic hallmarks, Diane Pecknold demonstrates that commercialism has been just as powerful a cultural narrative in its development. Listeners have long been deeply invested in the "business side" of country. When fans complained in the mid-1950s about elite control of the mass media, or when they expressed their gratitude that the Country Music Hall of Fame served as a physical symbol of the industry's power, they engaged directly with the…    
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Book details

List price: $28.95
Copyright year: 2007
Publisher: Duke University Press
Publication date: 11/7/2007
Binding: Paperback
Pages: 306
Size: 0.24" wide x 0.35" long x 0.59" tall
Weight: 0.946
Language: English

Acknowledgments
Introduction: Commercialism as a Cultural Text
Commercialism and the Cultural Value of Country Music, 1920-1947
Country Music Becomes Mass Culture, 1940-1958
Country Audiences and the Politics of Mass Culture, 1947-1960
Masses to Classes: The Country Music Association and the Development of Country Format Radio, 1958-1972
Commercialism and Tradition, 1958-1970
Silent Majorities: The Country Audience as Commodity, Constituency, and Metaphor, 1961-1975
Conclusion: Money Music
Notes
Selective Bibliography
Index