Art and Craft of Case Writing

Name: Art and Craft of Case Writing
Price: 19.53 USD
Availability: InStock
ISBN: 9780765627773

ISBN-10: 0765627779

ISBN-13: 9780765627773

Edition: 3rd 2012 (Revised)

Authors: William Naumes, Margaret J. Naumes

List price: $50.95

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Description:

Anyone conducting case research in business or the social sciences should own a copy of this book. It is a practical, comprehensive, and multidisciplinary guide that blends an informal, workshop style with solid theory and practice.The authors have conducted numerous case-writing workshops with leading organizations. They take readers through the entire case-writing process, including the development of objectives, data collection, drafting the case, testing and revising, and the development of polished teaching notes. Skills for writing both teaching cases and research cases are included, and the book also features many helpful checklists, charts, and suggestions for further reading.This…

Book details

List price: $50.95
Edition: 3rd
Copyright year: 2012
Publisher: Routledge
Publication date: 10/15/2011
Binding: Paperback
Pages: 320
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 1.342
Language: English