Catering A Guide to Managing a Successful Business Operation
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Description: In this invaluable reference, The Culinary Institute of America provides all the information that caterers and would-be caterers need to set up and run a successful catering business of any kind. From launching the business, establishing pricing, setting up a kitchen, staffing, and marketing to planning events, organizing service, preparing food, managing the dining room and beverages, and developing menus, it provides detailed guidance on every aspect of the catering business, showing operators how to troubleshoot and creatively solve problems. Illustrated throughout with 50 photographs and 30 black-and-white illustrations, "Catering" is an indispensable guide for anyone who wants to succeed in this highly competitive field.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $45.00
Copyright year: 2008
Publisher: John Wiley & Sons, Incorporated
Publication date: 2/26/2008
Size: 7.50" wide x 9.50" long x 1.25" tall
|Introduction to Catering|
|Starting Your Catering Business|
|Pricing for Profit|
|Setting up the Catering Kitchen|
|How Can We Serve You?|
|Food Preparation and Service|
|Dining Room and Beverage Management|
|Sample Menus and Service|
|Basic Banquet Kitchen Layout|