50 Ways to Understand Communication A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture

ISBN-10: 0742541088

ISBN-13: 9780742541085

Edition: 2006

Authors: Arthur Asa Berger

List price: $30.00 Buy it from $7.53
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Description:

In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, otherness, and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we communicate in a world of rapidly changing media.
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Book details

List price: $30.00
Copyright year: 2006
Publisher: Rowman & Littlefield Publishers, Incorporated
Publication date: 2/16/2006
Binding: Paperback
Pages: 144
Size: 5.50" wide x 8.75" long x 0.50" tall
Weight: 0.748
Language: English

Arthur Asa Berger is professor of broadcast and electronic communication arts at San Francisco State University.

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