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21st Century Business: Intro to Business

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ISBN-10: 0538740663

ISBN-13: 9780538740661

Edition: 2nd 2011 (Revised)

Authors: Robert A. Ristau

List price: $51.95
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Book details

List price: $51.95
Edition: 2nd
Copyright year: 2011
Publisher: Cengage South-Western
Publication date: 2/18/2010
Binding: Paperback
Pages: 192
Size: 8.46" wide x 10.83" long x 0.28" tall
Weight: 0.836

Robert A. Ristau was Professor of Business Education at Eastern Michigan University for 21 years and Dean of the College of Technology. He also served as the Executive Director of Michigan's Economic Education Council.

The Economic Environment
Market Economies
Make Decisions
Healthy Economies
Participate in an Economy
Businesses in Our Economy
Business Activities
Business Ownership
Effective Marketing
Management and Leadership
Small Business Management
Business Leadership
Human Resources Management
The Global Economy
International Business
Government in the U.S. Economy
Business Ethics and Social Responsibility
The Role of Consumers
Consumer Information
Consumer Decisions
Consumer Rights and Responsibilities
Financial Management
Financial Institutions
Financial Services
Financial Planning
Credit Basics
Credit Costs and Laws