Understanding Business Strategy Concepts Plus

Name: Understanding Business Strategy Concepts Plus
Availability: InStock
ISBN: 9780538476812

ISBN-10: 0538476818

ISBN-13: 9780538476812

Edition: 3rd 2012 (Revised)

Authors: R. Duane Ireland, Robert E. Hoskisson, Michael A. Hitt

List price: $278.95

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Book details

List price: $278.95
Edition: 3rd
Copyright year: 2012
Publisher: Cengage South-Western
Publication date: 4/29/2011
Binding: Paperback
Pages: 272
Size: 8.03" wide x 10.04" long x 0.39" tall
Weight: 1.034




The Foundations of Strategic Management



Leading Strategically



Analyzing the External Environment



Analyzing the Firm



Business-Level Strategy



Multi-Product Strategies



Acquiring and Integrating Businesses



Competing Across Borders



Creating and Maintaining Alliances



Innovating through Strategic Entrepreneurship