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Creative Editing

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ISBN-10: 0534561780

ISBN-13: 9780534561789

Edition: 3rd 2000

Authors: Dorothy A. Bowles, Diane L. Borden

List price: $98.95
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Now updated with new material on the Internet and World Wide Web, this text covers the principles and techniques of editing, layout and typography.
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Book details

List price: $98.95
Edition: 3rd
Copyright year: 2000
Publisher: Wadsworth
Publication date: 9/22/1999
Binding: Paperback
Pages: 384
Size: 8.66" wide x 11.42" long
Weight: 1.892
Language: English

Dorothy A. Bowles is a Journalism Professor at the University of Tennessee, where she teaches courses in editing, political communications, and communications law and ethics. She previously taught editing and law for nine years at the William Allen White School of Journalism at the University of Kansas. She has worked as a reporter and editor at newspapers in Minnesota, Wisconsin, Kansas, Texas and Louisiana. She has also worked in corporate and school public relations.

Diane L. Borden joined the School of Communication at San Diego State University in August 1998 and was named Executive Assistant to SDSU President Stephen L. Weber in July 2001. Prior to joining the president's office, Dr. Borden taught mass communication law and theory as well as courses in journalism. She continues to teach a graduate seminar in first amendment law each spring. She has also served as the project director for the American Society of Newspaper Editors (ASNE), where she was responsible for the administration of more than $1.5 million in grant projects. She came to academe after a lengthy career in professional journalism, including 10 year tenure with Gannett Co. Inc., during which time she worked as an editor and publisher in a variety of media markets.

The Copy Editor's Role in the Newsroomp. 1
How we got herep. 2
The importance of good copy editingp. 5
The duties of a copy editorp. 6
The characteristics of a good copy editorp. 7
The copy desk in a modern newsroomp. 9
The editing processp. 11
A modern editor looks to the futurep. 15
Suggestions for additional readingp. 18
Exercisesp. 19
Using Correct Grammar and Punctuationp. 22
Common pitfalls in grammar and usagep. 22
Subject and verb agreementp. 23
Noun and pronoun agreementp. 25
Reflexive and intensive pronounsp. 27
Pronoun casep. 27
Essential and nonessential clausesp. 28
Possessive nounsp. 29
Sequence of tensesp. 30
Irregular verb formsp. 31
Subjunctive moodp. 32
Misplaced and dangling modifiersp. 33
Double negativesp. 34
Parallel constructionp. 34
Punctuationp. 35
Editing with computersp. 42
Traditional copy editing symbolsp. 43
Suggestions for additional readingp. 46
Exercisesp. 47
Consistent Style and Correct Wordsp. 57
Consistent style for carefully edited publicationsp. 57
Numeralsp. 59
Abbreviationsp. 60
Capitalizationp. 61
Timep. 62
Cities and datelinesp. 62
Other style issuesp. 63
Correct word usagep. 64
Common spelling errorsp. 67
How to be a hit as an internp. 69
Suggestions for additional readingp. 70
Exercisesp. 71
Editing Storiesp. 93
Editing leadsp. 93
Including essential informationp. 95
Accuracy in numbersp. 95
Reporting survey resultsp. 96
Accuracy in word usagep. 97
Eliminating redundanciesp. 97
Editing story structurep. 98
Using transitionsp. 99
Handling quotationsp. 100
Shortening storiesp. 103
Estimating story lengthp. 103
Editing with precisionp. 104
Editing news-service copyp. 105
Primary news servicesp. 105
Supplemental servicesp. 106
Handling copyp. 107
The wire editor's jobp. 112
The first editionp. 113
The story conferencep. 114
During and after the crunchp. 114
Editing for the Webp. 115
Keep it shortp. 115
Make it skimmablep. 115
Link itp. 116
Online journalism: Tradition weds technologyp. 118
Suggestions for additional readingp. 122
Exercisesp. 123
Checking Factsp. 141
Reliability of reference sourcesp. 142
Indexesp. 144
Internet search toolsp. 146
Search enginesp. 146
Meta-search enginesp. 147
Listsp. 147
Internet discussion groupsp. 149
Usenet newsgroupsp. 151
Gopherp. 152
Commercial electronic databasesp. 153
Standard reference worksp. 153
Current events sourcesp. 154
Factual data, statisticsp. 154
Biographical informationp. 155
Book reviewsp. 156
Directories of newspapers and magazinesp. 157
Dictionaries and manuals of language and stylep. 157
Business and advertisingp. 158
Broadcasting and filmp. 158
Religionp. 159
Government, politics and lawp. 159
Health and medicalp. 161
Maps and geographic informationp. 161
Quotationsp. 161
Sciencep. 161
Suggestions for additional readingp. 162
Exercisesp. 163
Legal Concernsp. 167
Prior restraintp. 167
Competing personal interestsp. 168
Libelp. 169
Plaintiff's burden of proofp. 169
Defenses against libelp. 171
Privacyp. 176
Copyrightp. 178
Trademarksp. 179
Techniques for avoiding lawsuitsp. 180
Cost of a lawsuitp. 180
Complaints from the publicp. 181
Prepublication cautions at the newsgathering stagep. 182
Prepublication cautions at the copy deskp. 183
Suggestions for additional readingp. 186
Exercisep. 187
Editing and Ethicsp. 191
How to decide questions of ethicsp. 193
What is ethics?p. 194
Philosophical principlesp. 194
How to use the Potter boxp. 195
Codes of ethicsp. 197
Editing with good taste and sensitivityp. 204
Situational ethicsp. 206
Press response to criticismp. 207
Ethics in the 21st centuryp. 208
The future of journalismp. 212
Suggestions for additional readingp. 214
Exercisesp. 215
Typographyp. 223
Type sizesp. 224
Type widthsp. 227
Type stylesp. 228
Type weightsp. 231
Type familiesp. 232
Legibilityp. 232
Suggestions for additional readingp. 234
Exercisesp. 235
Writing Headlinesp. 239
Purposes of news headlinesp. 239
Characteristics of good headlinesp. 240
How to write headlinesp. 241
News headsp. 241
Feature headlinesp. 245
Online headlinesp. 245
Examples of good headlinesp. 246
Headline punctuationp. 247
Headline capitalizationp. 248
Headline countingp. 249
Counting manuallyp. 249
Counting with computer softwarep. 250
Placement of headlinesp. 253
Styles of headlinesp. 253
Headline writing is an art formp. 261
Suggestions for additional readingp. 264
Exercisesp. 265
Editing Pictures and Infographicsp. 271
Better visuals through teamworkp. 271
Selecting picturesp. 272
Preparing photographs for publicationp. 273
Croppingp. 273
Scalingp. 274
Digital imagesp. 279
Editing informational graphicsp. 281
Advice for graphic artistsp. 281
Role of the copy editorp. 282
Editing captionsp. 289
Picture storiesp. 290
Caption stylesp. 291
Graphics require good reportingp. 294
Suggestions for additional readingp. 295
Exercisesp. 297
Design and Layoutp. 303
Design principlesp. 303
Balancep. 303
Contrastp. 309
Proportionp. 309
Unityp. 309
Design elementsp. 311
Body typep. 311
Display typep. 311
Bordersp. 313
Open spacep. 313
Artp. 314
Colorp. 314
Forms of layoutp. 315
Newspaper layoutp. 319
Basic guidelinesp. 322
Dummying Page Onep. 326
Dummying inside pagesp. 328
Paginationp. 329
Magazine layoutp. 331
Formatsp. 331
Basic guidelines for magazine layoutp. 331
Web layout and designp. 338
Mapping a Web sitep. 339
Helping readers navigate a sitep. 339
Editing pages within a sitep. 342
The only layout guide you'll ever needp. 347
Suggestions for additional readingp. 350
Exercisesp. 351
Creating Fliers, Brochures and Newslettersp. 375
The flierp. 375
Purpose of a flierp. 376
Writing headlinesp. 377
Writing text copyp. 377
Design and layoutp. 379
Production considerationsp. 382
The brochurep. 383
Characteristics of a brochurep. 384
Purpose of a brochurep. 385
Message constructionp. 385
Design and layoutp. 386
Production considerationsp. 390
The newsletterp. 392
Purpose of a newsletterp. 392
Content decisionsp. 392
Design and layoutp. 394
Production considerationsp. 396
Challenges of corporate communicationsp. 397
Suggestions for additional readingp. 400
Exercisesp. 401
Frequently Misused Wordsp. 405
Indexp. 413
Table of Contents provided by Syndetics. All Rights Reserved.