Community Nutrition in Action An Entrepreneurial Approach (with InfoTrac)

ISBN-10: 0534465811

ISBN-13: 9780534465810

Edition: 4th 2006 (Revised)

List price: $205.95
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COMMUNITY NUTRITION IN ACTION, FOURTH EDITION is the perfect text to introduce students to the program planning, policies, resources, and nutrition issues specific to community nutrition, providing an understanding of creating and implementing nutrition programs from various constituencies (elderly populations, children, impoverished populations, college students, etc.). Successful practitioners in community nutrition have proven to have a mind and skill set that opens them up to new ideas and ventures. Incorporating an entrepreneurial approach, this text encourages students to learn how to take risks, try new technologies, and use fresh approaches to improving the public's nutrition and health status. The text also delivers the core material important to those who will be active in solving community nutritional and health problems, including program delivery, nutrition education, nutrition assessment, and planning nutrition interventions. From the "Case Studies" to the "Community Learning Activities," students are provided with both practical advice and applications to support active learning.
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Book details

List price: $205.95
Edition: 4th
Copyright year: 2006
Publisher: Brooks/Cole
Publication date: 7/26/2005
Binding: Hardcover
Pages: 672
Size: 8.25" wide x 10.00" long x 1.25" tall
Weight: 3.036

Dr. Marie Boyle received her B.A. in psychology from the University of Southern Maine and her M.S. and Ph.D. in nutrition from Florida State University. She is author of PERSONAL NUTRITION and coauthor of COMMUNITY NUTRITION IN ACTION: AN ENTREPRENEURIAL APPROACH. Dr. Boyle is a professor of nutrition, chairperson of the Foods and Nutrition Department, and director of the Graduate Program in Nutrition at the College of Saint Elizabeth in Morristown, New Jersey. She also teaches online distance courses in public health nutrition for the University of Massachusetts in Amherst. Her other professional activities include membership in the American Public Health Association, the Academy of Nutrition and Dietetics, and the Society for Nutrition Education and Behavior, as well as serving as an author and reviewer for the latter two organizations. She coauthored the current position paper of the Academy of Nutrition and Dietetics on Food and Nutrition Security in Developing Nations, and serves as editor-in-chief of the Journal of Hunger and Environmental Nutrition from Taylor & Francis Publishers.

Dr. David H. Holben is Associate Professor and Director of the Didactic Program in Dietetics at Ohio University, Athens. He completed a BS in Dietetics at Indiana University of Pennsylvania, a dietetic internship at Detroit's Harper Hospital, an MA in Food Science and Nutrition/Food Service Management at Wayne State University, and both an MS and PhD in Human Nutrition from The Ohio State University. Dr. Holben studies food access of individuals and families, especially as it is related to health. He is the author of numerous scholarly works related to food security and hunger and co-author of COMMUNITY NUTRITION IN ACTION: AN ENTREPRENEURIAL APPROACH. Dr. Holben teaches courses in Community Nutrition, Introductory and Advanced Nutrition, Medical Nutrition Therapy, and Research Methods. He is active within the American Dietetic Association at the national, state, and local levels.

Community Nutritionists in Action: Working in the Community
Opportunities in Community Nutrition
The Concept of Community
Opportunities in Community Nutrition
Public Health and Community Interventions
Healthy People in Healthy Communities
Community Nutrition Practice
Community versus Public Health Nutrition
Entrepreneurship in Community Nutrition
Entrepreneurs and Intrapreneurs
Social and Economic Trends for Community Nutrition
Leading Indicators of Change
Watchwords for the Future
Case Study: Ethics and You
Professional Focus: Community-Based Dietetics Professionals
Assessing Community Resources
Community Needs Assessment
Basic Principles of Needs Assessment
Programs in Action: The Nutrition Service Project
Entrepreneurship in Community Needs Assessment
Professional Focus: Getting Where You Want to Go
Assessing the Target Population's Nutritional Status
A Plan for Collecting Data
Types of Data to Collect about the Target Population
Women and Coronary Heart Disease
Methods of Obtaining Data about the Target Population
Issues in Data Collection
Practical Issues
Scientific Issues
Cultural Issues
Nutritional Status of Independent Elderly Persons
Programs in Action: The Project L.E.A.N. Nutrition Campaign
Putting It All Together
Professional Focus: Lighten Up-Be Willing to Make Mistakes and Risk Failure
Principles of Epidemiology
The Practice of Epidemiology
Investigating Causes of Diseases
Basic Epidemiologic Concepts
Rates and Risks
The Epidemiologic Method
Hypothesis Testing
Explaining Research Observations
Types of Epidemiologic Studies
Ecological or Correlational Studies
Cross-sectional or Prevalence Studies
Cohort Studies
Case-Control Studies
Controlled Trials
Nutritional Epidemiology
The Nature of Dietary Variation
Epidemiology and the Community Nutritionist
Case Study: Epidemiology of Obesity
Professional Focus: The Well-Read Community Nutritionist
Food Insecurity and the Food Assistance Programs
Counting the Hungry in the United States
Who Are the Hungry in the United States?
Causes of Hunger in the United States
Historical Background of Food Assistance Programs
Welfare Reform: Issues in Moving from Welfare to Work
Federal Domestic Nutrition Assistance Programs Today
Filling in the Gaps to Strengthen the Food Resource Safety Net
The Rising Tide of Food Assistance Need
Programs in Action: Overcoming Barriers to Increasing Fruit and Vegetable Consumption
Beyond Public Assistance: What Can Individuals Do?
Case Study: Hunger in an At-Risk Population
Professional Focus: Moving toward Community Food Security
A National Nutrition Agenda for the Public's Health
National Nutrition Policy
National Nutrition Monitoring
Nutrient Intake Standards
Nutrition Survey Results: How Well Do We Eat?
Dietary Guidance Systems
Implementing the Recommendations: From Guidelines to Groceries
Case Study: From Guidelines to Groceries
Professional Focus: Evaluating Research and Information on Nutrition and Health
The Art and Science of Policy Making
The Process of Policy Making
The People Who Make Policy
Legitimizing Policy
The Legislative and Regulatory Process
Laws and Regulations
How an Idea Becomes Law
The Federal Budget Process
The Political Process
Current Legislation and Emerging Policy Issues
The Community Nutritionist in Action
Make Your Opinion Known
Become Directly Involved
Join an Interest Group
Political Realities
Case Study: Food Safety as a Food Policy Issue
Professional Focus: Building Media Skills
Addressing the Obesity Epidemic: An Issue for Public Health Policy
Defining Obesity and Overweight
Epidemiology of Obesity and Overweight
Medical and Social Costs of Obesity
Determinants of Obesity
Obesity Prevention and Treatment Interventions
Adult Interventions
Child and Adolescent Interventions
Public Health Policy Options for Addressing the Global Obesity Epidemic
Obesity Surveillance and Monitoring Efforts
Awareness Building, Education, and Research
Regulating Environments
Private Enforcement and Litigation
Pricing Policies
Societal-Level Solutions
Where Do We Go from Here?
Programs in Action: Coordinated School Health Programs
Case Study: Worksite Health Promotion Program for Prevention of Overweight
Professional Focus: Diet Confusion: Weighing the Evidence
Health Care Systems and Policy
An Overview of the Health Care Industry
Private Insurance
Public Insurance
The Uninsured
Demographic Trends and Health Care
The Need for Health Care Reform
Health Care Reform in the United States
Nutrition as a Component of Health Care Reform
Medical Nutrition Therapy and Medicare Reform
Programs in Action: Evaluating Nutrition Risk in Older Adults
On the Horizon: Changes in Health Care and Its Delivery
Case Study: Insurance Access
Professional Focus: Ethics and the Nutrition Professional
Community Nutritionists in Action: Delivering Programs
Mothers and Infants: Nutrition Assessment, Services, and Programs
Trends in Maternal and Infant Health
National Goals for Maternal and Infant Health
Healthy Mothers
Maternal Weight Gain
Adolescent Pregnancy
Nutrition Assessment in Pregnancy
Healthy Babies
Nutrient Needs and Growth Status in Infancy
Breastfeeding Recommendations
Other Recommendations on Feeding Infants
Primary Nutrition-Related Problems of Infancy
Programs in Action: Using Peer Counselors to Change Culturally Based Behaviors
Domestic Maternal and Infant Nutrition Programs
The WIC Program
Other Nutrition Programs of the U.S. Department of Agriculture
Nutrition Programs of the U.S. Department of Health and Human Services
Looking Ahead: Improving the Health of Mothers and Infants
Case Study: Promotion of Breastfeeding
Children and Adolescents: Nutrition Issues, Services, and Programs
Healthy People 2010 National Nutrition Objectives
Healthy People 2010 Progress Review
What Are Children and Adolescents Eating?
Influences on Child and Adolescent Eating Patterns and Behaviors
Weighing In on the Problem of Childhood Obesity
Other Nutrition-Related Problems of Children and Adolescents
Children with Special Health Care Needs
Programs in Action: Nutrition Education Strategies for Preadolescent Girls
The History of Child Nutrition Programs in Schools
Nutrition Programs of the U.S. Department of Agriculture
Nutrition Programs of the U.S. Department of Health and Human Services
Impact of Child Nutrition Programs on Children's Diets
Factors Discouraging Participation in Child Nutrition Programs
Building Healthful School Environments
Nutrition Education Programs
Nutrition Education in the Public Sector
Programs in Action: Empowering Teens to Make Better Nutrition Decisions
Nutrition Education in the Private Sector
Keeping Children and Adolescents Healthy
Case Study: The Child Nutrition Program
Growing Older: Nutrition Assessment, Services, and Programs
Demographic Trends and Aging
Healthy Adults
National Goals for Health Promotion
Understanding Baby Boomers
Nutrition Education Programs
Health Promotion Programs
Aging and Nutritional Status
Primary Nutrition-Related Problems of Aging
Programs in Action: Worksite Wellness Works for Firefighters
Nutrition Policy Recommendations for Health Promotion for Older Adults
Evaluation of Nutritional Status
Community-Based Programs and Services
General Assistance Programs
Nutrition Programs of the U.S. Department of Agriculture
Nutrition Programs of the U.S. Department of Health and Human Services
Private-Sector Nutrition Assistance Programs
Nutrition Education and Health Promotion Programs for Older Adults
Programs in Action: Bringing Food and Nutrition Services to Homebound Seniors
Looking Ahead: And Then We Were Old
Case Study: Postmenopausal Nutrition and Disease Prevention Program
World Hunger and Food Insecurity: Challenges and Opportunities
Mapping Poverty and Undernutrition
Malnutrition and Health Worldwide
Food Insecurity in Developing Countries
The Role of Colonialism
International Trade and Debt
The Role of Multinational Corporations
The Role of Overpopulation
Distribution of Resources
Agricultural Technology
A Need for Sustainable Development
People-Centered Development
Nutrition and Development
Agenda for Action
Focus on Children
Making the World Fit for Children
Focus on Women
International Nutrition Programs
Looking Ahead: The Global Challenges
Personal Action: Opportunity Knocks
Case Study: UNICEF's Child Survival Campaign
Programs in Action: Vitamin A Field Support Projects
Community Nutritionists in Action: Planning Nutrition Interventions
Program Planning for Success
Factors That Trigger Program Planning
Steps in Program Planning
Review the Results of the Community Needs Assessment
Define Program Goals and Objectives
Develop a Program Plan
Develop a Management System
Identify Funding Sources
Implement the Program
Evaluate Program Elements and Effectiveness
Programs in Action: Feast with the Beasts
Spreading the Word about the Program's Success
Entrepreneurship in Program Planning
Professional Focus: Leading for Success
Designing Community Nutrition Interventions
Choose an Intervention Strategy
Study the Target Population
Draw from Current Research on Consumer Behavior
The Stages of Change Model
The Health Belief Model
The Theory of Planned Behavior
Social Cognitive Theory
Programs in Action: Eat Healthy: Your Kids Are Watching
The Diffusion of Innovation Model
Put It All Together: Case Study 1
Use Entrepreneurship to Steer in a New Direction
Professional Focus: Being an Effective Speaker
Gaining Cultural Competence in Community Nutrition
Gaining Cultural Competence
Terms Related to Cultural Competence
Need for Cultural Competence
Cultural Competence Models
Cross-Cultural Communication
Communication Styles
Working with Interpreters
Culturally Appropriate Intervention Strategies
Explanatory Models
LEARN Intervention Guidelines
Practical Considerations for Interventions
Programs in Action: Encouraging Breastfeeding among African-American Women
Organizational Cultural Competence
Essential Organizational Elements of Cultural Competence
Case Study: Gaining Cultural Competence in a Muslim Community
Professional Focus: Cross-Cultural Nutrition Counseling
Principles of Nutrition Education
Applying Educational Principles to Program Design
Learning across the Life Span
Developing a Nutrition Education Plan
Programs in Action: Behaviorally Focused Nutrition Education Programs for Children
Nutrition Education to Reduce CHD Risk: Case Study 1
"Heartworks for Women" Program: Assessing Participants' Needs
Designing Nutrition and Health Messages
General Ideas for Designing Messages
Entrepreneurship in Nutrition Education
Professional Focus: Being an Effective Writer
Marketing Nutrition and Health Promotion
What Is Marketing?
Develop a Marketing Plan
Develop a Marketing Strategy
Monitor and Evaluate
Social Marketing: Community Campaigns for Change
Social Marketing at the Community Level
Programs in Action: Motivating Children to Change Their Eating and Activity Habits
A Marketing Plan for "Heartworks for Women": Case Study 1
Entrepreneurship Leads the Way
Professional Focus: The Art of Negotiating
Managing Community Nutrition Programs
The Four Functions of Management
Management Issues for "Heartworks for Women": Case Study 1
The Critical Path
Programs in Action: The Better Health Restaurant Challenge
The Business of Community Nutrition
Professional Focus: Time Management
Building Grantsmanship Skills
Laying the Foundation for a Grant
Generate Ideas
Describe Goals
Identify Funding Sources
Identify Potential Collaborators
Building the Proposal
Components of a Proposal
Assembling the Final Product
Review of the Grant Proposal
Professional Focus: Teamwork Gets Results
Nutrition Assessment and Screening
Complementary Nutrition and Health Therapies
The SMOG Readability Formula
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