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Engineering Communication A Practical Guide to Workplace Communications for Engineers

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ISBN-10: 0495082562

ISBN-13: 9780495082569

Edition: 2008

Authors: David Ingre

List price: $94.95
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Intended for the introductory Communications course for Engineering students, this book will also serve as a workplace guide for practicing engineers. Predicated on the successful dynamic analysis model CMAPP (context, message, audience, purpose and product), this practical guide provides students with a variety of communication strategies, along with help in creating the types of proposals, reports, memos, letters etc. most appropriate for the workplace. Interrelated case studies and exercises help to develop the critical thinking and planning skills essential for engineering students, and the importance of both ethical and cultural considerations in the development of effective…    
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Book details

List price: $94.95
Copyright year: 2008
Publisher: Course Technology
Publication date: 2/21/2007
Binding: Paperback
Pages: 278
Size: 8.00" wide x 10.00" long x 0.50" tall
Weight: 1.144
Language: English

David Ingre is in the Department of Applied Communication at Kwantlen University College and has taught a variety of business/technical writing and communication courses in college, university, continuing education, and corporate training programs for over 25 years. He owns a consulting service that specializes in curriculum development, business communication courses and seminars, creation of promotional and marketing texts, and specialized correspondence. Mr. Ingre also develops instructional designs for computerized tutorials and workplace training manuals.

Building a Foundation The Relevance of Engineering Communication
Characteristics of Engineering Communication: Necessity for a Specific Audience, Integration of Visual Elements, Ease of Selective Access, Timelines, Structures
Ethics: Definitions, Codes of Ethics
Applications, Conclusion
Cultural Impact: Cultural Preferences, Cultural Referents
The Issue of Gender
Correct Language: Definition, Explanation, Advice
Case Studies
Check It-Out? Useful Websites
The CMAPP Analysis Transactional Communication Models
The CMAPP Communication Model: Definitions, Analysis Tips, Example, Interrelationships Among CMAPP Elements, Applications
Case Studies
Check It Out? Useful Web Sites
Complementary Attributes of the CMAPP Model Abbreviations and Acronyms
Complimentary CMAPP Attributes: 5WH, KISS, ABC, CFF, CAP
Case Study
Chick It Out? Useful Web Sites
Research and Reference Works Research: Libraries, On-line Searches
Documenting Sources: Plagiarism, Ethics
Style Guides
Language Use Tools: Dictionaries, Thesaurus, Grammar Checker
Case Study
Check-It Out? Useful Web Sites
From Data to Information Data versus Information: Process and Structure, Collecting Data, Organizing Data Into an Outline, Refining the Outline
The Information-Evaluation Distinction: Denotation and Connotation, Ethical Communication, Simple Examples
Case Study
Check It Out? Useful Web Sites
Visual Elements in Written and Oral Communication Document Visuals: Body Text and Level Heads, Headers and Footers, White Space, Margins, Line and Paragraph Spacing, Justification, Fonts, Other Attributes, Lists
Visuals in Documents and Presentations: Information and Impression, Considerations
Charts and Tables: Pie Charts, Column Charts, Horizontal Bar Charts, Line Charts, Tables
Clip Art and Other Web Visuals
Case Study
Check It Out? Useful Web Sites
Communication Strategies (1): Conveying News Standardization and Originality
Conveying Good news
Conveying Bad News
Neutral news
Case Studies
Check It Out? Useful Web Sites
Communication Strategies (2): Mechanism Description, Process Description, and Instructions Mechanism Description: Leonardo?s Mechanisms
Simple Technical Description
Complex Description: Computerized Hyperlinks
Process Description
Instructions: Characteristics, Strategy, Hyperlinked Instructions
Case Study
Check It Out? Useful Web Sites
Communication Strategies (3): Persuasion Persuasive Strategies: Intellect versus Emotion
Targeting the Intellect: Logical Argumentation: Deductive Strategy, Inductive Strategy, Syllogisms, Logical Fallacies, A Note on Ethics
Targeting the Emotions: AIDA: Attention, Interest, Desire, Action, A Note on Ethics
Choosing a Strategy
Case Study
Check It Out? Useful Web Sites
Common Products (1): Letters, Memos, Faxes, and E-mail Letters: Block and Modified Block, Letter Conventions, Simplified Format
Faxes: Fax Conventions, A Note on Ethics
Email: The Privacy Issue, Netiquette
Case Studies
Check It Out? Useful Web Sites
Common Products (2): Reports, Summaries, and Abstracts Definitions and Distinctions
Reports Overview: Rationale, Hierarchy, Level of Technicality
Informal Reports: Single Focus, Varied Product Format, Length, Content Type, Classification
Categories: Informative Reports, Analytical Reports
Formal Reports: Characteristics
Summaries and Abstracts: Categories, Content and Length, Content Summary Process, An Ethical and Cultural Aside
Case Study
Check It Out? Useful Web Sites
Common Products (3): Proposals Classification of Proposals: Solicited Internal, Unsolicited Internal, Solicited External, and Unsolicited External
CMAPP Implication
Informal and Formal Proposals: Structure
General Considerations
Case Study