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PR Styleguide Formats for Public Relations Practice

ISBN-10: 0495006432

ISBN-13: 9780495006435

Edition: 2nd 2007 (Revised)

Authors: Barbara Diggs-Brown, Jodi L. G. Glou

List price: $106.95
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Description:

A concise and student-friendly handbook, THE PR STYLEGUIDE serves as a complete style guide and reference tool for PR students and practitioners. Assisting students in presenting messages that display great form and style, THE PR STYLEGUIDE addresses the most widely used and accepted practices in developing PR pieces providing many visual examples and a breakdown of the goals for each piece.
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Book details

List price: $106.95
Edition: 2nd
Copyright year: 2007
Publisher: Wadsworth
Publication date: 3/6/2006
Binding: Comb Bound 
Pages: 288
Size: 6.50" wide x 9.00" long x 0.75" tall
Weight: 0.836
Language: English

Introduction.
Annual Reports.
Audio News Release (ANRs).
Brochures.
Communication Audits.
Direct Mail.
Media Kits.
Media Lists.
Media Tours.
Newsletters.
News Releases.
Opinion-Editorials (Op-Eds).
Public Service Announcements (PSAs).
Speeches.
Video News Releases (VNRs).
Web Sites.
Toolbox.
Billing
Email
Employee Publications
Media Clipping
Memoranda
MissionStatements
News Conferences
Pitch Letters
Proposals
Videoconferencing
Organization Profiles for Examples
Each One Teach One.
Formative Enterprises, Inc.
City of Emerald Heights