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Flying High How JetBlue Founder and CEO David Neeleman Beats the Competition... Even in the World's Most Turbulent Industry

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ISBN-10: 0471756989

ISBN-13: 9780471756989

Edition: 2004

Authors: James Wynbrandt

List price: $25.95
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Description:

Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry., to his short stint at Southwest Airlines and the ultimate launch of JetBlue. In a series of interviews with Neeleman's friends, associates, and high-ranking officials in both business and aviation, this books tells the store of Neeleman and explores the rules of success he both lives and builds his companies by.
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Book details

List price: $25.95
Copyright year: 2004
Publisher: John Wiley & Sons, Incorporated
Publication date: 3/17/2006
Binding: Paperback
Pages: 224
Size: 5.75" wide x 8.75" long x 1.00" tall
Weight: 0.748
Language: English

Introduction
The Journey Begins
Have I Got a Deal for You
Morris Air Spreads Its Wings
Off to Southwest
Opening Up New Skies
A Different Kind of Airline
Preparing for Departure
JetBlue Takes Flight
Making Air Travel Entertaining
Keeping Customers Happy
The Technology Advantage
Getting the Word Out in Style
Dealing with Disaster
Preserving the Culture
Looking to the Future
David Neeleman's Rules for Succeeding in Any Business
JetBlue Timeline
Acknowledgments
Notes
Index