Innovation and Entrepreneurship

ISBN-10: 0470711442

ISBN-13: 9780470711446

Edition: 2nd 2011

Authors: John Bessant, Joe Tidd

List price: $49.99
eBook available
30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy


Developed in particular for undergraduate level courses. Innovation and Entrpreneurship, is an accessible introductory text written primarily for business and management studies students. The book is also suitable for engineering students studying courses in business and management. Features of this new edition include: contemporary applications, such as services (public and private), innovation for sustainability, social entrepreneurship, exploiting information technologies, innovation for development, and creating new ventures.
eBooks Starting from $50.00
Rent eBooks
Buy eBooks
what's this?
Rush Rewards U
Members Receive:
You have reached 400 XP and carrot coins. That is the daily max!
Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
Periodic Table Online content $4.95 $1.99
Add to cart
Study Briefs
Business Ethics Online content $4.95 $1.99
Add to cart
Study Briefs
Business Law Online content $4.95 $1.99
Customers also bought

Book details

List price: $49.99
Edition: 2nd
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 4/8/2011
Binding: Paperback
Pages: 604
Size: 7.00" wide x 9.00" long x 1.00" tall
Weight: 2.068
Language: English

Entrepreneurial Goals and Context
The Innovation Imperative
Social Entrepreneurship and Innovation
Globalisation, Development and Sustainability
Recognising the Opportunity
Individual and Organisational Characteristics
Sources of Innovation
Searching for Opportunities
Finding the Resources
Building the Case
Exploiting Networks
Developing the Venture
Developing New Products and Services
Creating New Ventures
Creating Value
Exploiting Knowledge and Intellectual Property
Creating Value and Growing Ventures
Learning to Manage Innovation
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.