Search Engine Optimization (SEO) Secrets
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Description: Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrasesSearch engine optimization (SEO) is the process of choosing keyword phrases that will ensure that a specific site ranks high when those keyword phrases are part of a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Explains the basics of search engine optimization (SEO) and how it enables a specific site to rank high in a Web search based on particular keyword phrases Shares little-known tricks and tips of SEO consultants that work with Fortune 500 companies Demonstrates how to perform a professional SEO Web site audit Reveals the techniques that current SEO leaders use to remain high in rankings Divulges secrets for spying on your competitors' ranking techniques Accompanying Web site features examples as well as a promotional tool to for getting this book ranked high in online searchesAs the only book focused on the subject of SEO consulting, this must-have resource unveils secret tricks of the trade.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $27.99
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 3/18/2011
Size: 7.40" wide x 9.28" long x 0.90" tall