Edition: 14th 2011
List price: $236.95
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Description: Contemporary Business 14th Edition gives readers the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful business people. With new integrated E-Business context throughout the book it provides a new approach. Another addition is the "Green Business" boxes in every chapter to provide reader's with more Green Business information. All of the information provided is put together in a format easy for all readers to understand, allowing for a better grasp of the information.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $236.95
Copyright year: 2011
Publisher: John Wiley & Sons, Incorporated
Publication date: 7/26/2011
Size: 9.75" wide x 11.25" long x 1.25" tall
|The Changing Face of Business|
|Business Ethics and Social Responsibility|
|Economic Challenges Facing Contemporary Business|
|Competing in World Markets|
|Forms of Business Ownership and Organization|
|Starting Your Own Business: The Entrepreneurship Alternative|
|Management, Leadership, and the Internal Organization|
|Human Resource Management: From Recruitment to Labor Relations|
|Top Performance through Empowerment, Teamwork, and Communication|
|Production and Operations Management|
|Product and Distribution Strategies|
|Promotion and Pricing Strategies|
|Using Technology to Manage Information Statements|
|The Financial System|
|Insurance and Risk Management|
|Personal Financial Planning|
|Developing a Business Plan|
|Careers in Contemporary Business|