Marketing Research Kit for Dummies

Name: Marketing Research Kit for Dummies
Price: 6.74 USD
Availability: InStock
ISBN: 9780470520680

ISBN-10: 047052068X

ISBN-13: 9780470520680

Edition: 2010

Authors: Jeremy Sierra, Michael Hyman, Jeremy J. Sierra

List price: $21.99

30 day, 100% satisfaction guarantee!

Marketplace

3 new & used from $6.74

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

The tools you need to identify, obtain, record, and analyze market dataSure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find whatâ€²s most useful and organize it to suit your purposes? Market Research Kit For Dummies supplies a brimming box of tools that help you mine mountains of data, find the sources you need, and put your data to work in a hurry.Whether youâ€²re an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource and companion CD provide you with hands-on tools you need to identify, obtain, record, and analyze secondary, data-electronic and print-for…

Book details

List price: $21.99
Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 4/16/2010
Binding: Paperback
Pages: 416
Size: 7.44" wide x 9.33" long x 0.96" tall
Weight: 1.782
Language: English

Michael Hyman works on Internet technology at a major software company in the Northwest U.S. and was formerly a business unit manager at Borland Software Corporation. Among his 10 other books are the bestselling Visual C++ For Dummies, Visual J++ For Dummies, and Dynamic HTML For Dummies. He is co-author of Mike and Phani's Essential C++ Techniques, published by Apress.