Introduction to Graphic Design Methodologies and Processes Understanding Theory and Application

Name: Introduction to Graphic Design Methodologies and Processes Understanding Theory and Application
Price: 22.99 USD
Availability: InStock
ISBN: 9780470504352

ISBN-10: 0470504358

ISBN-13: 9780470504352

Edition: 2nd 2011

Authors: John Bowers

List price: $45.95

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Description:

Graphic design has long based decision-making on instinct, trends, and personal preference. This book introduces a range of practical methodologies (quantitative and qualitative) pertinent to the interpreting, targeting and creating of forms and messages. Highly visual and well-designed, it fosters designers' ability to design creatively, collaboratively, and strategically, and as a result, helps designers move from form-makers to cultural participants- a transformative trend for design professionals. It includes case studies and contributions by diverse group including the musician Moby novelist Ann Tyler, and designer Elle Luna, among others.

Book details

List price: $45.95
Edition: 2nd
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 2/18/2011
Binding: Paperback
Pages: 144
Size: 7.40" wide x 9.10" long x 0.40" tall
Weight: 0.968
Language: English