Common Sense on Mutual Funds

ISBN-10: 0470138130

ISBN-13: 9780470138137

Edition: 10th 2010 (Revised)

Authors: John C. Bogle, David F. Swensen

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John C. Bogle shares his extensive insights on investing in mutual fundsSince the first edition of Common Sense on Mutual Funds was published in 1999, much has changed, and no one is more aware of this than mutual fund pioneer John Bogle. Now, in this completely updated Second Edition, Bogle returns to take another critical look at the mutual fund industry and help investors navigate their way through the staggering array of investment alternatives that are available to them. .Written in a straightforward and accessible style, this reliable resource examines the fundamentals of mutual fund investing in today's turbulent market environment and offers timeless advice in building an investment portfolio. Along the way, Bogle shows you how simplicity and common sense invariably trump costly complexity, and how a low cost, broadly diversified portfolio is virtually assured of outperforming the vast majority of Wall Street professionals over the long-term. Written by respected mutual fund industry legend John C. Bogle Discusses the timeless fundamentals of investing that apply in any type of market Reflects on the structural and regulatory changes in the mutual fund industry Other titles by Bogle: The Little Book of Common Sense Investing and Enough.Securing your financial future has never seemed more difficult, but you'll be a better investor for having read the Second Edition of Common Sense on Mutual Funds.
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Book details

List price: $27.99
Edition: 10th
Copyright year: 2010
Publisher: John Wiley & Sons, Limited
Publication date: 1/12/2010
Binding: Hardcover
Pages: 656
Size: 6.00" wide x 9.50" long x 1.50" tall
Weight: 2.398
Language: English

David F. Swensen is the chief investment officer of Yale University and the bestselling author of Pioneering Portfolio Management. He serves on the boards of TIAA, The Brookings Institution, Carnegie Institution, and Hopkins School. At Yale, where he produced an unparalleled two-decade investment record of 16.1 percent-per-annum returns, he teaches economics classes at Yale College and finance classes at Yale#185;s School of Management. Mr. Swensen lives in New Haven, Connecticut.

Foreword for the 10th Anniversary Edition
Foreword for the Original Edition
Preface to the 10th Anniversary Edition
Preface to the Original Edition
Acknowledgments for the 10th Anniversary Edition
Acknowledgments for the Original Edition
About the Author
On Investment Strategy
On Long-Term Investing
Chance and the Garden
On the Nature of Returns
Occam's Razor
On Asset Allocation
The Riddle of Performance Attribution
On Simplicity
How to Come Down to Where You Ought to Be
On Investment Choices
On Indexing
The Triumph of Experience over Hope
On Equity Styles
On Bonds
Treadmill to Oblivion?
On Global Investing
Acres of Diamonds
On Selecting Superior Funds
The Search for the Holy Grail
On Investment Performance
On Reversion to the Mean
Sir Isaac Newton's Revenge on Wall Street
On Investment Relativism
Happiness or Misery?
On Asset Size
Nothing Fails Like Success
On Taxes
The Message of the Parallax
On Time
The Fourth Dimension-Magic or Tyranny?
On fund Management
On Principles
Important Principles Must Be Inflexible
On Marketing
The Message Is the Medium
On Technology
To What Avail?
On Directors
Serving Two Masters
On Structure
The Strategic Imperative
On Spirit
On Entrepreneurship
The Joy of Creating
On Leadership
A Sense of Purpose
On Human Beings
Clients and Crew
Some Thoughts about the Current Stock Market as 2010 Begins
Some Thoughts about the Current Stock Market as 1999 Begins
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