Science of Fear How the Culture of Fear Manipulates Your Brain
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Description: A timely and entertaining psychological look at why we’re afraid and what to do about it From terror attacks to bursting real estate bubbles, from crystal meth epidemics to online sexual predators and poisonous toys from China, our list of fears seems to be exploding. Yet we are the safest and healthiest humans in history. Why are we so worried? The Science of Fearis an introduction to the new brain science of risk, dissecting the fears that misguide and manipulate us every day. Award-winning journalist Daniel Gardner demonstrates how irrational fear springs from the ways humans miscalculate risks based on our hunter-gatherer brains. With the exclusive cooperation of risk-science pioneer Paul Slovic and other leading experts, Gardner reveals how our “gut” reactions lead us astray. Understanding our irrational fears frees us from political and corporate manipulation, and makes our choices better, and our lives braver.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $17.00
Publisher: Penguin Publishing Group
Publication date: 6/24/2009
Size: 5.50" wide x 8.50" long x 1.00" tall
Daniel Gardner is professor of history at Smith College. He is the author of Learning to Be a Sageand Chu Hsi and the Ta-hsueh: Neo-Confucian Reflection on the Confucian Canon.
|Prologue: 1, 595|
|Of Two Minds|
|The Death of Homo economicus|
|The Emotional Brain|
|A Story About Numbers|
|The Herd Senses Danger|
|All the Fear That's Fit to Print|
|Crime and Perception|
|The Chemistry of Fear|
|Terrified of Terrorism|
|There's Never Been a Better Time to Be Alive|