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Return on Engagement Content Strategy and Web Design Techniques for Digital Marketing

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ISBN-10: 0415844614

ISBN-13: 9780415844611

Edition: 2nd 2015 (Revised)

Authors: Tim Frick

List price: $36.95
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Description:

Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies for implementing a digital marketing strategy. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
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Book details

List price: $36.95
Edition: 2nd
Copyright year: 2015
Publisher: Taylor & Francis Group
Publication date: 9/2/2014
Binding: Paperback
Pages: 258
Size: 7.50" wide x 9.25" long x 0.75" tall
Weight: 1.584
Language: English