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Idea Agent The Handbook on Creative Processes

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ISBN-10: 0415824141

ISBN-13: 9780415824149

Edition: 2014

Authors: Jonas Michanek, Andr�as Breiler, Andr�as Breiler

List price: $39.95
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Description:

The Idea Agentis a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. With built-in exercises and applications, this book is an ideal working companion for any innovator.
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Book details

List price: $39.95
Copyright year: 2014
Publisher: Routledge
Publication date: 8/26/2013
Binding: Paperback
Pages: 184
Size: 9.00" wide x 7.75" long x 0.75" tall
Weight: 1.298
Language: English