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Art of Immersion

Best in textbook rentals since 2012!

ISBN-10: 0393341259

ISBN-13: 9780393341256

Edition: 2012

Authors: Frank Rose

List price: $18.95
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Description:

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate—as experiences to immerse ourselves in at will. Frank Rose introduces us to the people who are reshaping media for a two-way world, changing how we play, how we communicate, and how we think.
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Book details

List price: $18.95
Copyright year: 2012
Publisher: W. W. Norton & Company, Incorporated
Publication date: 3/13/2012
Binding: Paperback
Pages: 368
Size: 5.50" wide x 8.25" long x 1.00" tall
Weight: 0.638
Language: English