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Mythologies

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ISBN-10: 0374521506

ISBN-13: 9780374521509

Edition: N/A

Authors: Roland Barthes, Lavers

List price: $14.00
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Description:

"[Mythologies] illustrates the beautiful generosity of Barthes's progressive interest in the meaning (his word is signification) of practically everything around him, not only the books and paintings of high art, but also the slogans, trivia, toys, food, and popular rituals (cruises, striptease, eating, wrestling matches) of contemporary life . . . For Barthes, words and objects have in common the organized capacity to say something; at the same time, since they are signs, words and objects have the bad faith always to appear natural to their consumer, as if what they say is eternal, true, necessary, instead of arbitrary, made, contingent. Mythologies finds Barthes revealing the fashioned…    
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Book details

List price: $14.00
Publisher: Farrar, Straus & Giroux
Publication date: 1/1/1972
Binding: Paperback
Pages: 160
Size: 5.50" wide x 8.00" long x 0.50" tall
Weight: 0.396
Language: English

Roland Barthes (1915-1980), a French critic and intellectual, was a seminal figure in late twentieth-century literary criticism. Barthes's primary theory is that language is not simply words, but a series of indicators of a given society's assumptions. He derived his critical method from structuralism, which studies the rules behind language, and semiotics, which analyzes culture through signs and holds that meaning results from social conventions. Barthes believed that such techniques permit the reader to participate in the work of art under study, rather than merely react to it. Barthes's first books, Writing Degree Zero (1953), and Mythologies (1957), introduced his ideas to a European…