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International Business

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ISBN-10: 0273716549

ISBN-13: 9780273716549

Edition: 5th 2009

Authors: Alan M. Rugman, Simon Collinson

List price: $200.80
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Book details

List price: $200.80
Edition: 5th
Copyright year: 2009
Publisher: Prentice Hall PTR
Publication date: 12/19/2008
Binding: Paperback
Pages: 752
Size: 7.75" wide x 10.25" long x 1.25" tall
Weight: 3.036
Language: English

The World of International Business
Regional and Global Strategy
The Multinational Enterprise
The Triad and International Business
The Environment of International Business
International Politics
International Culture6International Trade
International Financial Markets and Institutions
International Business Strategies
Multinational Strategy
Organizing Strategy
Production Strategy
Marketing Strategy
Human Resource Management Strategy
Political Risk and Negotiation Strategy
International Financial Management
International Business Strategies In Action
European Union
Japan
North America
Emerging Economies
China
Corporate Ethics and the Natural Environment