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Exploring Corporate Strategy: Text and Cases

ISBN-10: 027371192X

ISBN-13: 9780273711926

Edition: 8th 2008

Authors: Gerry Johnson, Kevan Scholes, Richard Whittington

List price: $150.40
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Description:

Over750,000studentsworldwidehave used thisbest-sellingbook to understand and explore strategic management through their academic and professional careers. nbsp; Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. nbsp; The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
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Book details

List price: $150.40
Edition: 8th
Copyright year: 2008
Publisher: Prentice Hall Higher Education
Publication date: 1/14/2008
Binding: Paperback
Pages: 920
Size: 7.75" wide x 10.25" long x 1.25" tall
Weight: 3.696
Language: English

Introducing StrategyThe Strategic Position
The Environment
Strategic Capability
Governance and Stakeholders
Strategy and CultureStrategic Choices
Business-level strategy
Innovation & Entrepreneurship
Corporate Diversity
International strategy
Directions & MethodsStrategy Into Action
Organising for success
Enabling success
Managing changeStrategy Development
Strategy development Processes
The Practice of Strategy
Epilogue: The Strategy Lenses