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| Analysis and Argument | |
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| Analyzing Texts | |
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| Understanding Texts Rhetorically | |
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| Understanding Rhetoric | |
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| Understanding Visual Rhetoric | |
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| Strategies for Analyzing Texts Rhetorically | |
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| Analyzing a Comic Strip | |
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| Analyzing Editorial Cartoons | |
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| Reading: Doug Marlette, "I Was a Tool of Satan" | |
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| Practicing Rhetorical Analysis | |
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| Selecting Texts for Analysis | |
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| Developing a Thesis Statement | |
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| Analyzing a Student's Writing Sample | |
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| Student Writing: Cyana Chilton, Drugs to Death in a Political Cartoon: An Oversimpliication? | |
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| Referring to Images in Your Writing | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Understanding Strategies of Persuasion | |
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| Analyzing Ads as Arguments | |
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| Reading: Seth Stevenson, "You and Your Shadow: the iPod ads are mesmerizing, but does your iPod think it's better than you?" | |
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| Understanding the Rhetorical Appeals | |
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| Appeals to Reason: Logos | |
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| Appeals to Emotion: Pathos | |
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| Appeals to Character and Authority: Ethos | |
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| Considering Context: Kairos | |
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| The Writer's Process | |
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| Prewriting with the Envision Website | |
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| Prewriting Checklist | |
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| Writing Projects | |
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| Composing Arguments | |
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| Understanding the Canons of Rhetoric | |
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| Invention in Argument | |
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| Arrangement in Argument | |
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| Using Toulmin to Arrange or Analyze an Argument | |
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| Style in Argument | |
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| Constructing Persona | |
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| Choosing a Rhetorical Stance | |
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| Titles, Introductions, and Conclusions | |
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| Crafting a Position Paper | |
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| Student Writing: Angela Rastegar, Academic Position Paper | |
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| Writing Multiple Sides of an Argument | |
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| Writing a Synthesis Paper | |
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| Reading: Nora Ephron, "The Boston Photographs" | |
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| Attending to Arrangements in Argument | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Research Arguments | |
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| Planning and Proposing Research Arguments | |
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| Asking Research Questions | |
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| Construction a Research Log | |
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| Generating Topics and Research Questions | |
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| Bringing Your Topic into Focus | |
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| Brainstorming Topics Visually | |
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| Narrowing Your Topic | |
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| Planning Your Research through Writing | |
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| Freewriting about Your Research Topic | |
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| Student Writing: Bries Deerrose, Research Freewrite | |
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| Drafting the Research Hypothesis | |
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| Drafting a Research Proposal | |
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| Student Writing: Susan Zhang, "Little Photoshop of Horrors?: Digital Manipulation of Media Images" | |
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| Best Research Practices | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Finding and Evaluating Research Sources | |
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| Visualizing Research | |
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| Developing Search Terms | |
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| Narrowing Your Search | |
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| Primary and Secondary Sources | |
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| Finding Primary Sources | |
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| Searching for Secondary Sources | |
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| Evaluating Your Sources | |
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| Evaluating Websites | |
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| Evaluating Library and Database Sources | |
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| Evaluating Field Research | |
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| Evaluating Field Research Sources | |
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| Creating a Dialogue with Your Sources | |
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| Student Writing: Amanda Johnson, "Dialogue of Sources" (excerpt) | |
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| Writing an Annotated Bibliography | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Organizing and Writing Research Arguments | |
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| Organizing Your Draft in Visual Form | |
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| Learning Outline Strategies | |
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| Outlines with Argumentative Subheads | |
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| Student Writing: Dexian Cai, "Research Paper Outline" | |
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| Transitions | |
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| Spotlight on Your Argument | |
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| Analyzing a Published Argument | |
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| Reading: Bret Schulte, "Saying It in Cinema" | |
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| Integrating Research Sources | |
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| Selecting Summary | |
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| Picking Paraphrase | |
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| Using Direct Quotations | |
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| Integrating, Not Inserting, Quotations | |
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| Documentation during Integration | |
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| Drafting Your Research Argument | |
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| Keeping Your Passion | |
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| Collaboration through Peer Review | |
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| Analyzing a Student Essay About Film | |
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| Student Writring: Wan Jin Park, "Draft Research | |
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| Paper" | |
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| Revising Your Draft | |
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| Troubleshooting | |
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| Analyzing Student Writing | |
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| Student Writing: Wan Jin Park, "Balancing the Soft and the Passionate | |
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| Rhetorician: Gore's Dynamic Rhetoric in His Environmental Leadership" | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Avoiding Plagiarism and Documenting Sources | |
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| Rhetorical Imitation and Intellectual Property: Understanding Plagiarism | |
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| Avoiding Unintentional Plagiarism | |
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| Student Writing: Michael Rosenberg, "Research Log" | |
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| Citing Sources for Downloaded Images and Multimedia | |
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| Understanding Documentation Style | |
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| In-text Citations: Documentation as Cross-Referencing | |
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| Using Notes for Documentation | |
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| MLA-Style Works Cited Lists | |
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| Documentation for Print and Online Sources | |
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| Documentation for Visual, Audio, and Multimedia Sources | |
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| Student Paper in MLA Style | |
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| Student Writing: Stephanie Parker, "Soompi and the "Honorary Asian": Shifting Identities in the | |
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| Digital Age" (excerpt) | |
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| The Writer's Process | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Design and Delivery | |
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| Designing Arguments | |
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| Understanding Document Design and Decorum | |
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| Understanding Academic Writing Conventions | |
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| Integrating Images in Academic Writing | |
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| Design of Academic Papers | |
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| Student Writing: Allison Woo, "Slaying the Dragon" (excerpt) | |
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| Tools of Design for Academic Audiences | |
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| Composing an Abstract | |
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| Student Writing: David Pinner, "Research Abstract" | |
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| Shaping Your Bio | |
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| Student Writing: Molly Cunningham, Bio | |
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| Student Writing: David Pinner, Bio | |
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| Combining Visual and Verbal Design Elements | |
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| Student Writing: Ashley Mullen, Newsletter Designing Arguments for Public Audiences | |
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| Student Writing: Jonathan Denby and Chris Fedor, "You are Killing Us with Your Kindness!" | |
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| Formatting Writing for Audiences | |
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| Reading: London Greenpeace: "Press Release: What's Wrong with the Body Shop?" | |
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| Designing Visual Arguments | |
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| Crafting an Op-Ad | |
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| Student Writing: Carrie Tsosie, "Alternative Energy for Whom?" | |
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| Producing a Photo Essay | |
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| Student Writing: Ye Yuan, "Looking through the Lens" | |
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| Composing a Website | |
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| Making a Multimedia Montage | |
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| Student Writing: Yang Shi, Photo Montage | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Delivering Presentations | |
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| Understanding the Branches of Oratory | |
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| Audience, Purpose, and Persona | |
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| Transforming Research into a Presentation | |
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| Selection | |
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| Organization | |
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| Translation | |
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| Transformation into Action | |
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| Student Writing: Susan Zhang, "Script for a Proposal Presentation" | |
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| Considering Strategies of Design | |
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| Using Visuals Rhetorically | |
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| Writing for Poster Sessions | |
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| Writing for Multimedia Presentations | |
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| Working with Slideshows | |
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| Beyond the Slideshow | |
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| Choosing Methods of Delivery | |
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| Embodied Rhetoric | |
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| Practicing Your Presentation | |
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| Anticipating Problems and the Question-and-Answer Session | |
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| Documenting Your Presentation | |
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| The Writer's Process | |
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| Prewriting Checklist | |
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| Prewriting with the Envision Website | |
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| Writing Projects | |
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| Works Cited | |
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| Credits | |
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| Index | |