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Exhortations to Philosophy The Protreptics of Plato, Isocrates, and Aristotle

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ISBN-10: 0199358591

ISBN-13: 9780199358595

Edition: 2015

Authors: James Henderson Collins

List price: $130.00
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Description:

This book is a study of the literary strategies which the first professional philosophers used to market their respective disciplines. Philosophers of fourth-century BCE Athens developed the emerging genre of the "protreptic" (literally, "turning" or "converting"). Simply put, protreptic discourse uses a rhetoric of conversion that urges a young person to adopt a specific philosophy in order to live a good life. The author argues that the fourth-century philosophers used protreptic discourses to market philosophical practices and to define and legitimize a new cultural institution: the school of higher learning (the first in Western history). Specifically, the book investigates how…    
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Book details

List price: $130.00
Copyright year: 2015
Publisher: Oxford University Press, Incorporated
Publication date: 4/2/2015
Binding: Hardcover
Pages: 320
Size: 9.29" wide x 6.42" long x 1.20" tall
Weight: 1.298
Language: English