Clear and to the Point 8 Psychological Principles for Compelling PowerPoint Presentations

Name: Clear and to the Point 8 Psychological Principles for Compelling PowerPoint Presentations
Price: 3.62 USD
Availability: InStock
ISBN: 9780195320695

ISBN-10: 0195320697

ISBN-13: 9780195320695

Edition: 2007

Authors: Stephen M. Kosslyn

List price: $34.99

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True or False? Most PowerPoint presentations are: compelling illuminating informative clear and to the point Answer: False Make a change following the principles of Stephen Kosslyn: a world authority on the visual brain a clear and engaging writer Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people…

Book details

List price: $34.99
Copyright year: 2007
Publisher: Oxford University Press, Incorporated
Publication date: 8/13/2007
Binding: Paperback
Pages: 144
Size: 9.88" wide x 6.89" long x 0.71" tall
Weight: 1.144
Language: English



Preface



Introduction to Articulate Presentations



The Big Picture



Legible Text



Color, Texture, Animation, and Sound



Communicating Quantitative Information: Graphs



Communicating Qualitative Information: Charts, Diagrams, Maps, Photographs, and Clipart



The Good, the Bad, and the Incomprehensible



Psychological Principles and Their Specific Aspects


Index