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Clear and to the Point 8 Psychological Principles for Compelling PowerPoint Presentations

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ISBN-10: 0195320697

ISBN-13: 9780195320695

Edition: 2007

Authors: Stephen M. Kosslyn

List price: $28.95
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Description:

True or False? Most PowerPoint presentations are: compelling illuminating informative clear and to the point Answer: False Make a change following the principles of Stephen Kosslyn: a world authority on the visual brain a clear and engaging writer Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people…    
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Book details

List price: $28.95
Copyright year: 2007
Publisher: Oxford University Press, Incorporated
Publication date: 8/13/2007
Binding: Paperback
Pages: 240
Size: 7.25" wide x 10.50" long x 0.50" tall
Weight: 1.386
Language: English

Preface
Introduction to Articulate Presentations
The Big Picture
Legible Text
Color, Texture, Animation, and Sound
Communicating Quantitative Information: Graphs
Communicating Qualitative Information: Charts, Diagrams, Maps, Photographs, and Clipart
The Good, the Bad, and the Incomprehensible
Psychological Principles and Their Specific Aspects
Index