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| Introduction: Can Ethics be Taught? | |
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| Business Myths and Metaphors: Vices Parading as Virtues | |
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| Macho Myths and Metaphors: Jungles, Battles, Games | |
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| Abstract Greed | |
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| The Myth of the Profit Motive | |
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| Game Theory as a Model for Business and Business Ethics | |
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| The End of Cowboy Capitalism | |
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| Atomic Myths and Metaphors: Individualism and ""the Entrepreneur"" | |
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| Beyond Selfishness: Adam Smith and Limits of the Market | |
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| Beyond Cost/Benefit Analysis: Utilitarinism Refined | |
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| An Aristotelian Approach to Business: Framework and Theory | |
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| Business Ethics: ""The Third Wave"" and the Problem of Theory | |
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| The Aristotelian Approach to Business Ethics | |
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| Business as an Unbounded Practice | |
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| Aristotelian Metaphors: Corporate Cultures and The Professional Manager | |
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| Business as a Profession: People imn Business as Professionals | |
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| The Six Parameters of Aristotelian Ethics | |
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| The Corporation as Community | |
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| In Search of Excellence | |
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| The Individual in the Organization | |
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| The Meaning of Integrity | |
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| Decision-making and Good Judgment | |
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| Holism: Beyond Stakeholder Analysis | |
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| The Heart of the Corporation: Business Virtues and Vices | |
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| The Nature of the Virtues | |
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| Aristotelian Virtues, Warrior, Moral and Business Virtues | |
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| The Basic Business Virtues: Honesty, Dependability, Trust and Fairness | |
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| The Virtues of the Corporate Self: Friendliness, Honor, Loyalty, Shame | |
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| Competition, Caring and Compassion | |
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| Justice: The Ultimate Virtue of Corporate Life | |
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| Resentment: Corporate Poison | |
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| The Charasmatic Virtues: Saints, Heroes, Clowns and Rogues (Nietzschian Management) | |
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| Theories in Practice: Ethics Styles | |
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| Moral Mazes and the Problem of Integrity | |
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| Epilogue: Philosophers in the Corporation: Apologists or Subversives? | |