Managerial Economics

ISBN-10: 0136040047

ISBN-13: 9780136040040

Edition: 6th 2009

List price: $245.20
30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy


KEY BENEFIT: This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory. KEY TOPICS: Goals of a firm, supply and demand, elasticity, demand estimation and forecasting, theory and estimation of production and cost, pricing and output decisions of monopolies and oligopolies, special pricing practices, game theory and asymmetric information, capital budgeting, risk, and uncertainty, multinational corporations and globalization, government and industry challenges, managerial economics in the semiconductor industry. For business professionals looking to expand their knowledge of managerial and applied economics.
what's this?
Rush Rewards U
Members Receive:
You have reached 400 XP and carrot coins. That is the daily max!
Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
Periodic Table Online content $4.95 $1.99
Add to cart
Study Briefs
Business Ethics Online content $4.95 $1.99
Add to cart
Study Briefs
Business Law Online content $4.95 $1.99
Customers also bought

Book details

List price: $245.20
Edition: 6th
Copyright year: 2009
Publisher: Prentice Hall PTR
Publication date: 10/6/2008
Binding: Hardcover
Pages: 592
Size: 8.25" wide x 10.50" long x 0.75" tall
Weight: 2.838
Language: English

The firm and its goals
A.Supply and demand
The mathematics of supply and demand
Demand elasticity
Applications of supply and demand
Demand estimation and forecasting
The theory and estimation of production
The production of services
The multiple-input case
Expressing the production function with the use of calculus
The theory and estimation of cost
A mathematical restatement of the short-run cost function
The estimation of cost
Pricing and output decisions: perfect competition and monopoly
The use of calculus in pricing and output decisions
Break-even analysis (volume-cost-profit)
Pricing and output decision: monopolistic competition and oligopoly
Special pricing practices
Game theory and asymmetric information
Capital budgeting and risk
The value of a corporation
The multinational corporation and globalization
Government and industry: challenges and opportunities for today's manager
Managerial economics in action
Beverage industry survey
The business planning process
Beverage industry executives
Statistical and financial tables
Online appendices
Review of mathematical concepts used in managerial economics
Linear programming
Calculations for the time value of money
Solutions to odd-numbered problems
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.