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Meetings, Expositions, Events, and Conventions: An Introduction to the Industry

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ISBN-10: 0134735900

ISBN-13: 9780134735900

Edition: 2018

Authors: George G. Fenich

List price: $137.80
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Description:

The most thorough, up-to-date text on the MEEC industry Meetings, Expositions, Events, and Conventions: An Introduction to the Industry gives a comprehensive overview of the burgeoning field of planning and producing MEEC -- meetings, expositions, events, and conventions. The text is a collection of contributions and selections from some of the industry's most notable educators and practitioners. It features case studies and vignettes relating the material to careers within varied segments of the field, along with discussions of new trends. Full of updated material and statistics, the 5th edition reflects feedback from adopters and reviewers to improve upon the previous edition.
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Book details

List price: $137.80
Copyright year: 2018
Publisher: Pearson College Div
Binding: Cloth Text 
Pages: 336
Size: 8.75" wide x 11.00" long x 0.75" tall
Weight: 2.354
Language: English