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Strategic Management and Business Policy Globalization, Innovation and Sustainablility

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ISBN-10: 0133126145

ISBN-13: 9780133126143

Edition: 14th 2015

Authors: Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford

List price: $290.60
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Description:

A class-tested approach to Strategy for Strategic Management and Business Policy courses ¿ Wheelen and Hunger’s class-tested approach to teaching Strategy is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability. This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. ¿ For the first time in 30 years, the 14th edition has added two new authors to the text. Alan Hoffman, a major contributor to the 13th edition, is a former textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student of Tom…    
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Book details

List price: $290.60
Edition: 14th
Copyright year: 2015
Publisher: Pearson Education
Publication date: 1/23/2014
Binding: Hardcover
Pages: 832
Size: 8.00" wide x 10.00" long x 1.25" tall
Weight: 3.740
Language: English