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Practice of Public Relations

ISBN-10: 0133083578

ISBN-13: 9780133083576

Edition: 12th 2014

Authors: Fraser P. Seitel

List price: $167.80
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Description:

Pairing Fraser Seitel’s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an “in-your-face” Public Relations textbook. The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today’s world of public relations —including heavy emphasis on social media and ethics.
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Book details

List price: $167.80
Edition: 12th
Copyright year: 2014
Publisher: Prentice Hall PTR
Publication date: 5/16/2013
Binding: Paperback
Pages: 456
Size: 8.25" wide x 10.25" long x 0.75" tall
Weight: 1.870
Language: English