Technology Strategy for Managers and Entrepreneurs
List price: $150.60
Buy it from $9.66
This item qualifies for FREE shipping
*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.
30 day, 100% satisfaction guarantee
If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.
Learn more about our returns policy
Description: This book emphasizes how the future manager can use strategic management of innovation and technology to enhance firm performance. This book covers the evolution of technology, meeting consumer needs, capturing values generated from investments, development of technology strategy, and implementation of the strategy. This book is designed to teach professionals in business, engineering, and science how to use the strategic management of innovation to enhance firm performance.
Rush Rewards U
You have reached 400 XP and carrot coins. That is the daily max!
Limited time offer:
Get the first one free!
All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $150.60
Copyright year: 2009
Publisher: Prentice Hall PTR
Publication date: 4/3/2008
Size: 8.25" wide x 10.25" long x 1.00" tall
|Understanding Technological Change|
|Technology Adoption and Diffusion|
|Sources of Innovation|
|Coming up with Innovations|
|New Product Development|
|Benefiting from Innovation|
|Trade Secrets, Trademarks, and Copyrights Strategically|
|Capturing Value from Innovation|
|Competitive Advantage in High Tech Industries|
|Strategy in Networked Industries|
|Formulating Technology Strategy|
|Strategic Human Resource Management of Technical Professionals|
|Organization Structure for Technology Strategy|