Disney Way Harnessing the Management Secrets of Disney in Your Company

ISBN-10: 0071478159

ISBN-13: 9780071478151

Edition: 2nd 2007 (Revised)

Authors: Bill Capodagli, Lynn Jackson, John Christensen

List price: $18.95
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How to apply Walt Disney's principles of Dream, Believe, Dare, Do, in any company for unprecedented growth and profits "This book is about the real magic: Stimulating and harmonizing the collective energy of your people."-Ken Blanchard Named a "Fortune" magazine "Best Book of the Year" in 1999, The Disney Way has taught thousands around the world how to put Disney's 10 basic management principles to work in any company. Fully updated and featuring all-new success stories from companies of every size and in every sector, "The Disney Way," Second Edition, analyzes how Mike Eisner "lost the pixie dust" and how Disney's new CEO, Bob Iger, has reawakened that "sleeping princess of a company" by using Walt's legend as his compass.
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Book details

List price: $18.95
Edition: 2nd
Copyright year: 2007
Publisher: McGraw-Hill Education
Publication date: 11/9/2006
Binding: Paperback
Pages: 336
Size: 6.00" wide x 9.00" long x 1.00" tall
Weight: 1.210
Language: English

Foreword to New Edition
Preface to New Edition
Walt's Way
Make Everyone's Dreams Come True
You Better Believe It
Never a Customer, Always a Guest
All for One and One for All
Share the Spotlight
Dare to Dare
Practice, Practice, Practice
Make Your Elephant Fly-Plan
Capture the Magic with Storyboards
Give Details Top Billing
Re-Creating the Magic
Putting It Together: Featured Organizations
Dream, Believe, Dare, Do
Epilogue. The Magic Continues
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