Whole Brain Business Book Unlocking the Power of the Whole Brain Thinking in Organization and Individuals

Name: Whole Brain Business Book Unlocking the Power of the Whole Brain Thinking in Organization and Individuals
Price: 3.83 USD
Availability: InStock
ISBN: 9780070284623

ISBN-10: 0070284628

ISBN-13: 9780070284623

Edition: 1996

Authors: Ned Herrmann

List price: $24.95

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This book shows how the full power of the brain can be used for business and creativity. Herrmann presents his four quadrant model of the brain and the corresponding thinking styles: logician, organizer, communicator, and visionary.

Book details

List price: $24.95
Copyright year: 1996
Publisher: McGraw-Hill Companies, The
Publication date: 2/22/1996
Binding: Hardcover
Pages: 334
Size: 6.25" wide x 9.25" long x 1.25" tall
Weight: 1.430
Language: English




Introduction


The Organizing Principle


Aha! A Brief History of Whole Brain Research



Organizational Applications of Whole Brain Productivity


The Whole Brain Organization


Management Styles


Whole Brain Marketing, Sales, and Advertising


Whole Brain Teams


Job Design


Supervising


Whole Brain Creativity and Innovation


Organizational Change


Whole-Brain Training and Learning


Diversity


Top Management Training and Development