Skip to content

One-Page Proposal How to Get Your Business Pitch onto One Persuasive Page

Best in textbook rentals since 2012!

ISBN-10: 0060988606

ISBN-13: 9780060988609

Edition: 2002

Authors: Patrick G. Riley, Patrick G. Riley

List price: $17.99
Blue ribbon 30 day, 100% satisfaction guarantee!
what's this?
Rush Rewards U
Members Receive:
Carrot Coin icon
XP icon
You have reached 400 XP and carrot coins. That is the daily max!


As clear, concise, and concrete as its subject, Patrick Riley's The One-Page Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time. Today more than ever, business decisions are made on the fly-and first impressions can make all the difference. Now, in the first book of its kind, successful entrepreneur Patrick Riley shows you how to boil all the elements of your business proposal into one persuasive page-and magnify your business potential in the process.
Customers also bought

Book details

List price: $17.99
Copyright year: 2002
Publisher: HarperCollins Publishers
Publication date: 9/3/2002
Binding: Paperback
Pages: 120
Size: 8.54" wide x 10.16" long x 0.31" tall
Weight: 0.682
Language: English

The Birth of an Idea
The One-Page Proposal
What Is It?
Why One Page?
Why One and a Half Won't Do
What's Wrong with the Traditional Business Plan?
What the One-Page Proposal Isn't
When Should I Use the One-Page Proposal?
When the One-Page Proposal Isn't Your Best Choice
What About Expensive Production Values?
So It's Quick to Read; Is It Quick to Write?
The One-Page Proposal and You
Be Cool, Calm, and Collected
How to Start
Do Some Accumulating
Your Goal Is Complete Understanding
Research on the Internet
Traditional Research
Who Gets the One-Page Proposal?
Keeping It Personal
What's the Deal on Your Wheeler-Dealer?
Factor In the Opposing Team
Anticipate the Questions
The Road Map--Starting to Think It Through
Putting It All Together
A Sample One-Page Proposal
The Sections, Up Close
The Sequence Is Sacrosanct
Translating Your Knowledge into the One-Page Format
Sort Your Research and Thoughts
Start Writing
Take a Break
Writing the One-Page Proposal
Title: Headline the Story
Subtitle: Build on the Title
Target: State Your Goal
Secondary Targets: Clarify Your Goal
Rationale: Who, What, Where, Why, and How
Financial: Spell Out the Numbers
Status: Where the Deal Stands Now
Action: If You Don't Ask for Something, It's Not a Proposal
Date It and Sign It
Ready to Write?
Improving, Reducing, and Compressing
Make It Universal
A Great One-Page Proposal
The Great Pyramid of Egypt: A One-Page Proposal
The Khashoggi Proposal That Should Have Been
Production Values
Typeface and Type Size
General Appearance
Presenting the One-Page Proposal
Putting It into Play
Telephone Protocol
Know Your Proposal Inside and Out
Proposing Within Your Own Organization
Put Your Heart into It
What If They Say No?
My Goals for You
The One-Page Proposal Support Network
Sample Proposals