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Microeconomics Principles and Policy

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ISBN-10: 0030355176

ISBN-13: 9780030355172

Edition: 9th 2003

Authors: William J. Baumol, Alan S. Blinder

List price: $171.95
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In the latest edition of this well-established textbook, the authors continue to equip students with the knowledge and tools they need to apply modern economics to their world, now and in the future.
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Book details

List price: $171.95
Edition: 9th
Copyright year: 2003
Publisher: Cengage South-Western
Publication date: 7/1/2002
Binding: Paperback
Pages: 600
Size: 8.50" wide x 10.75" long x 0.75" tall
Weight: 2.332
Language: English

Alan S. Blinder earned his B.A. at Princeton University, his M.A. at the London School of Economics and Ph.D. at MIT. He teaches at Princeton University and is the author of the best seller, After the Music Stopped, about the financial crisis and its aftermath. Dr. Blinder served on President Clinton's first Council of Economic Advisers and then as vice chairman of the Federal Reserve Board, thereby playing a role in formulating both the fiscal and monetary policies of the 1990s. Dr. Blinder, now a regular columnist for THE WALL STREET JOURNAL, has written newspaper and magazine columns on economic policy for more than thirty years. He is a past Vice President and a Distinguished Fellow of…    

Prefacep. xxi
Geting Acquainted with Economicsp. 1
What is Economics?p. 3
Ideas for Beyond the Final Examp. 4
Inside the Economist's Tool Kitp. 8
Summaryp. 12
Key Termsp. 13
Questions for Reviewp. 13
Using Graphs: A Reviewp. 13
Graphs Used in Economic Analysisp. 13
Two-Variable Diagramsp. 13
The Definition and Measurement of Slopep. 14
Rays Through the Origin and 45[degree] Linesp. 16
Squeezing Three Dimensions Into Two: Contour Mapsp. 17
Summaryp. 18
Key Termsp. 18
Questions for Reviewp. 18
Scarcity and Choice: The Economic Problemp. 19
Issue: What to Do with the Budget Surplus?p. 20
Scarcity, Choice, and Opportunity Costp. 20
Scarcity and Choice for a Single Firmp. 22
Scarcity and Choice for the Entire Societyp. 24
Issue Revisited: Allocating the Budget Surplusp. 25
The Concept of Efficiencyp. 25
The Three Coordination Tasks of Any Economyp. 26
Specialization Fosters Efficient Resource Allocationp. 27
Specialization Leads to Exchangep. 28
Markets, Prices, and the Three Coordination Tasksp. 29
Last Word: Don't Confuse Ends with Meansp. 30
Summaryp. 31
Key Termsp. 31
Questions for Reviewp. 31
Supply and Demand: An Initial Lookp. 33
Puzzle: What in the World Happened to Those Asian Currencies?p. 34
The Invisible Handp. 34
Demand and Quantity Demandedp. 35
Supply and Quantity Suppliedp. 39
Supply and Demand Equilibriump. 42
Effects of Demand Shifts on Supply-Demand Equilibriump. 44
Puzzle Revisited: The Fall of the Rupiahp. 45
Supply Shifts and Supply-Demand Equilibriump. 45
Fighting the Invisible Hand: The Market Fights Backp. 47
A Simple but Powerful Lessonp. 52
Summaryp. 52
Key Termsp. 53
Questions for Reviewp. 53
The Building Blocks of Demand and Supplyp. 57
Consumer Choice: Individual and Market Demandp. 59
Paradox: Should Water Be Worth More Than Diamonds?p. 60
Scarcity and Demandp. 60
Utility: A Tool to Analyze Purchase Decisionsp. 61
Consumer Choice as a Trade-Off: Opportunity Costp. 67
Resolving the Diamond-Water Paradoxp. 70
From Individual Demand Curves to Market Demand Curvesp. 71
Summaryp. 73
Key Termsp. 73
Questions for Reviewp. 73
Analyzing Consumer Choice Graphically: Indifference Curve Analysisp. 74
Geometry of Available Choices: The Budget Linep. 74
What the Consumer Prefers: Properties of the Indifference Curvep. 76
The Slopes of Indifference Curves and Budget Linesp. 77
Summaryp. 80
Key Termsp. 81
Questions for Reviewp. 81
Demand and Elasticityp. 83
Issue: Will Taxing Cigarettes Make Teenagers Stop Smoking?p. 84
Elasticity: The Measure of Responsivenessp. 84
Price Elasticity of Demand: Its Effect on Total Revenue and Total Expenditurep. 88
Issue Revisited: Will a Cigarette Tax Decrease Teenage Smoking Significantly?p. 90
What Determines Demand Elasticity?p. 91
Elasticity as a General Conceptp. 91
Changes in Demand: Movements Along the Demand Curve Versus Shifts in the Demand Curvep. 94
The Time Period of the Demand Curve and Economic Decision Makingp. 95
Real-World Application: Polaroid Versus Kodakp. 96
Summaryp. 97
Key Termsp. 98
Questions for Reviewp. 98
How Can We Find a Legitimate Demand Curve from the Statistics?p. 99
An Illustration: Did the Advertising Program Work?p. 100
How Can We Find a Legitimate Demand Curve from the Statistics?p. 100
Production, Inputs, and Cost: Building Blocks for Supply Analysisp. 103
Puzzle: Right and Wrong Ways to Determine When Larger Firms Are More Efficientp. 104
Short-Run Versus Long-Run Costs: What Makes an Input Variable?p. 105
Production, Input Choice, and Cost with One Variable Inputp. 106
Multiple Input Decisions: The Choice of Optimal Input Combinationsp. 110
Cost and Its Dependence on Outputp. 113
Economies of Scalep. 118
Resolving the Economies of Scale Puzzlep. 121
Summaryp. 124
Key Termsp. 124
Questions for Reviewp. 124
Production Indifference Curvesp. 125
Characteristics of the Production Indifference Curves, or Isoquantsp. 126
The Choice of Input Combinationsp. 126
Cost Minimization, Expansion Path, and Cost Curvesp. 127
Effects of Changes in Input Pricesp. 128
Summaryp. 129
Key Termsp. 129
Questions for Reviewp. 129
Output, Price, and Profit: The Importance of Marginal Analysisp. 131
Two Puzzlesp. 132
Price and Quantity: One Decision, Not Twop. 133
Total Profit: Keep Your Eye on the Goalp. 133
Marginal Analysis and Maximization of Total Profitp. 138
Generalization: The Logic of Marginal Analysis and Maximizationp. 143
Puzzles Resolved: Marginal Analysis in Real Decision Problemsp. 145
Conclusion: The Fundamental Role of Marginal Analysisp. 148
The Theory and Reality: A Word of Cautionp. 149
Summaryp. 149
Key Termsp. 149
Questions for Reviewp. 149
The Relationships Among Total, Average, and Marginal Datap. 150
Graphical Representation of Marginal and Average Curvesp. 151
Markets, from Competition to Monopoly: Virtues and Vicesp. 153
The Firm and the Industry Under Perfect Competitionp. 155
Puzzle: Pollution Reduction Incentives That Actually Increase Pollutionp. 156
Perfect Competition Definedp. 156
The Competitive Firmp. 157
The Competitive Industryp. 162
Perfect Competition and Economic Efficiencyp. 168
Puzzle Resolved: Which Is Better to Cut Pollution--The Carrot or the Stick?p. 169
Summaryp. 171
Key Termsp. 171
Questions for Reviewp. 171
The Price System and the Case for Free Marketsp. 173
Puzzle: How High Should the Price to Cross the San Francisco-Oakland Bay Bridge Be?p. 174
Efficient Resource Allocation and Pricingp. 174
Scarcity and the Need to Coordinate Economic Decisionsp. 178
How Perfect Competition Achieves Efficiencyp. 185
San Francisco Bridge Pricing Revisitedp. 189
Toward Assessment of the Price Mechanismp. 191
Summaryp. 191
Key Termsp. 191
Questions for Reviewp. 191
Monopolyp. 193
Puzzle: Competition in Local Telephone Service Markets?p. 194
Monopoly Definedp. 194
The Monopolist's Supply Decisionp. 197
Can Anything Good Be Said About Monopoly?p. 202
Price Discrimination Under Monopolyp. 203
The Puzzle Resolved: Competitive Local Telephone Servicep. 206
Summaryp. 207
Key Termsp. 207
Questions for Reviewp. 207
Between Competition and Monopolyp. 209
Some Puzzling Observationsp. 210
Monopolistic Competitionp. 211
The Puzzle Resolved: Explaining the Abundance of Retailersp. 214
Oligopolyp. 215
The Puzzle Resolved: Why Oligopolists Advertise but Perfectly Competitive Firms Generally Do Notp. 215
The Puzzle Resolved: The Kinked Demand Curve Modelp. 221
Monopolistic Competition, Oligopoly, and Public Welfarep. 226
A Glance Backward: Comparing the Four Market Formsp. 228
Summaryp. 229
Key Termsp. 229
Questions for Reviewp. 229
The Market Mechanism: Shortcomings and Remediesp. 231
Puzzle: Why Are Health-Care Costs in Canada Rising?p. 232
What Does the Market do Poorly?p. 232
Efficient Resource Allocation: A Reviewp. 232
Externalities: Getting the Prices Wrongp. 234
Provision of Public Goodsp. 237
Allocation of Resources Between Present and Futurep. 238
Market Failure and Government Failurep. 240
The Cost Disease of the Service Sectorp. 242
The Puzzle Resolved: Explaining the Rising Costs of Canadian Health Carep. 246
Some Other Sources of Market Failurep. 246
The Market System On Balancep. 248
Epilogue: The Unforgiving Market, Its Gift of Abundance, and Its Dangerous Friendsp. 249
Summaryp. 249
Key Termsp. 250
Questions for Reviewp. 250
Microeconomics of "The New Economy": Innovation and Growthp. 251
The Big Puzzle: What Accounts for the Free Market's Incredible Growth Record?p. 252
What's New About the New Economy?p. 254
Solving the Big Puzzle: Why Do All Rival Economic Systems Trail So Far Behind Free-Market Growth Rates?p. 261
The Firm and Innovationp. 262
Three Growth-Creating Properties of Innovationp. 265
Do Free Markets Spend Enough on R&D Activities?p. 268
Conclusion: The New Economy and the Innovation Assembly Linep. 272
Summaryp. 272
Key Termsp. 273
Questions for Reviewp. 273
Real Firms and Their Financing: Stocks and Bondsp. 275
What in the World Happened to the Stock Market?p. 276
The Stock Market's Unpredictabilityp. 276
Corporations and Their Financingp. 277
Financing Corporate Activity: Stocks and Bondsp. 279
Buying Stocks and Bondsp. 282
Stock Exchanges and Their Functionsp. 284
Speculationp. 287
Puzzle #2 Resolved: Unpredictable Stock Prices as "Random Walks"p. 290
Puzzle #1: Redux: The Boom and Bust of the U.S. Stock Marketp. 292
Summaryp. 293
Key Termsp. 294
Questions for Reviewp. 294
The Distribution of Incomep. 295
Pricing the Factors of Productionp. 297
The Principle of Marginal Productivityp. 298
Inputs and Their Derived Demand Curvesp. 299
Investment, Capital, and Interestp. 300
The Determination of Rentp. 305
Payments to Entrepreneurship: Are Profits Too High or Too Low?p. 311
Criticisms of Marginal Productivity Theoryp. 314
Summaryp. 315
Key Termsp. 316
Questions for Reviewp. 316
Discounting and Present Valuep. 316
Summaryp. 318
Key Termsp. 318
Questions for Reviewp. 318
Labor: The Human Inputp. 319
Issue: Do Cheap Foreign Labor and Technological Progress Contribute to Lagging Wages?p. 321
Wage Determination in Competitive Labor Marketsp. 321
The Supply of Laborp. 324
Why Do Wages Differ?p. 328
Unions and Collective Bargainingp. 334
Issue Revisited: Foreign Competition, Technology, and American Jobs: Are Union Fears Justified?p. 340
Summaryp. 341
Key Termsp. 341
Questions for Reviewp. 341
Poverty, Inequality, and Discriminationp. 343
Issue: Ending Welfare as We Knew Itp. 344
The Facts: Povertyp. 344
The Facts: Inequalityp. 347
Some Reasons for Unequal Incomesp. 349
The Facts: Discriminationp. 351
The Economic Theory of Discriminationp. 351
The Optimal Amount of Inequalityp. 354
The Trade-Off Between Equality and Efficiencyp. 354
Policies to Combat Povertyp. 356
Other Policies to Combat Inequalityp. 359
Policies to Combat Discriminationp. 360
A Look Backp. 361
Summaryp. 361
Key Termsp. 362
Questions for Reviewp. 362
The Government and the Economyp. 363
Limiting Market Power: Regulation and Antitrustp. 365
The Public Interest Issue: Monopoly Power Versus Mere Sizep. 366
Regulationp. 367
What is Regulation and Who Regulates What?p. 367
Puzzle: Why Do Regulators Often Raise Prices?p. 368
Some Objectives of Regulationp. 368
Two Key Issues That Face Regulatorsp. 372
The Pros and Cons of "Bigness"p. 375
Deregulationp. 376
The Puzzle Revisited: The Reason Why Regulators Often Push Prices Upwardp. 379
Antitrust Laws and Policiesp. 380
The Antitrust Lawsp. 380
Measuring Market Power: Concentrationp. 382
A Crucial Problem for Antitrust: The Resemblance of Monopolization and Vigorous Competitionp. 386
Anticompetitive Practices and Antitrustp. 386
Mergers and Competitionp. 388
Use of Antitrust Laws to Prevent Competitionp. 390
Concluding Observationsp. 391
Summaryp. 391
Key Termsp. 392
Questions for Reviewp. 392
Taxation and Resource Allocationp. 395
Issue: Was the 2001 Tax Cut Sound Policy?p. 396
The Level and Types of Taxationp. 396
The Federal Tax Systemp. 398
The State and Local Tax Systemp. 401
The Concept of Equity in Taxationp. 402
The Concept of Efficiency in Taxationp. 404
Shifting the Tax Burden: Tax Incidencep. 406
When Taxation Can Improve Efficiencyp. 409
Equity, Efficiency, and the Optimal Taxp. 410
Issue Revisited: The Pros and Cons of the Bush Tax Cutsp. 410
Summaryp. 411
Key Termsp. 412
Questions for Reviewp. 412
Externalities, the Environment, and Natural Resourcesp. 415
The Economics of Environmental Protectionp. 416
Externalities: A Critical Shortcoming of the Market Mechanismp. 416
Supply-Demand Analysis of Environmental Externalitiesp. 422
Basic Approaches to Environmental Policyp. 423
Two Cheers for the Marketp. 428
The Economics of Natural Resourcesp. 429
Puzzle: Those Resilient Resource Suppliesp. 431
Economic Analysis: The Free Market and Pricing of Depletable Resourcesp. 431
Actual Resource Prices in the 20th Centuryp. 433
Growing Reserves of Exhaustible Resources: The Puzzle Revisitedp. 437
Summaryp. 437
Key Termsp. 438
Questions for Reviewp. 438
International Trade and Comparative Advantagep. 441
Issue: How Can Americans Compete with "Cheap Foreign Labor"?p. 442
Why Trade?p. 443
International Versus Intranational Tradep. 444
The Law of Comparative Advantagep. 445
Issue Resolved: Comparative Advantage Exposes the "Cheap Foreign Labor" Fallacyp. 448
Supply, Demand, and Pricing in World Tradep. 449
Tariffs, Quotas, and Other Interferences with Tradep. 450
Why Inhibit Trade?p. 454
Other Arguments for Protectionp. 455
Can Cheap Imports Hurt a Country?p. 458
A Last Look at the "Cheap Foreign Labor" Argumentp. 458
Summaryp. 460
Key Termsp. 460
Questions for Reviewp. 460
Glossaryp. 461
Indexp. 470
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