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Diffusion of Innovations

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ISBN-10: 0029266718

ISBN-13: 9780029266717

Edition: 4th 1995

Authors: Everett M. Rogers

List price: $32.95
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Book details

List price: $32.95
Edition: 4th
Copyright year: 1995
Publisher: Free Press
Publication date: 2/1/1995
Binding: Paperback
Pages: 518
Size: 6.50" wide x 9.50" long x 1.50" tall
Weight: 1.738
Language: English

Preface
Elements of Diffusion
A History of Diffusion Research
Contributions and Criticisms of Diffusion Research
The Generation of Innovations
The Innovation-Decision Process
Attributes of Innovations and Their Rate of Adoption
Innovativeness and Adopter Categories
Diffusion Networks
The Change Agent
Innovation in Organizations
Consequences of Innovations
Bibliography
Name Index
Subject Index
About the Author