Best of Guerrilla Marketing Guerrilla Marketing Remix

ISBN-10: 1599184222

ISBN-13: 9781599184227

Edition: 2012

List price: $14.99 Buy it from $8.88
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Book details

List price: $14.99
Copyright year: 2012
Publisher: McGraw-Hill Education
Publication date: 10/1/2011
Binding: Paperback
Pages: 464
Size: 6.00" wide x 9.00" long x 1.50" tall
Weight: 1.892
Language: English

He is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president & creative director at J. Walter Thompson Advertising & Leo Burnett Advertising, he is chairman of Guerrilla Marketing International, a consulting firm serving large & small businesses worldwide. He lives San Rafael, California.

Forword
Insight Into Guerrilla Marketing
What Marketing Really is
What Marketing is not
The Birth of Guerrilla Marketing
The Spread of Guerrilla Marketing
The Simplicity of Guerrilla Marketing
The Monumental Secrets of Guerrilla Marketing
The Guerrilla Marketing Strategy
Guerrilla Marketing to the Unconscious Mind
The Guerrilla Marketing Weapons
Guerrilla Advertising
Guerrilla Marketing in the Social Media
Guerrilla Marketing with Memes
Achieving Guerrilla Marketing Excellence
Guerrilla Marketing Yourself
The Guerrilla Entrepreneur
Guerrilla Wisdom from Guerrilla Co-Authors
The Guerrilla Marketing Handbook
Guerrilla Relating
Guerrilla Deal-Making
Guerrilla Publicity
Guerrilla Writing Tips
Guerrilla Copywriting Tips
Guerrilla Marketing for Job Hunters 2.0
Guerrilla Research
Guerrilla Marketing on the Internet
Guerrilla Social Media Marketing
Guerrilla Marketing Goes Green
Guerrilla Marketing for Nonprofits
Guerrilla Marketing Meets Karate Master
Guerrilla Marketing in 30 Days
Guerrilla Profits
Guerrilla Marketing to Women
Guerrilla Rainmaking
Guerrilla Wealth
Guerrilla Marketing For Financial Planners
Guerrilla Saving
Guerrilla Breakthrough Strategies
Guerrilla Multilevel Marketing
Guerrilla Networking
Guerrilla Public Speaking
Guerrilla Marketing For Writers
Guerrilla Business Secrets
Guerrilla Marketing And The Human Ego
Guerrilla Canvassing
Guerrilla Selling
Guerrilla Negotiating
Guerrilla Marketing For Franchisees
Guerrilla Marketing On The Front Lines
About The Authors And Co-Authors
Index
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