The Presidential Road Show: Public Leadership in an Era of Party Polarization and Media Fragmentation

Name: The Presidential Road Show: Public Leadership in an Era of Party Polarization and Media Fragmentation
Price: 21.4 USD
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ISBN: 9781594518515

ISBN-10: 1594518513

ISBN-13: 9781594518515

Edition: 2013

Authors: Diane J. Heith

List price: $24.95

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Description:

In The Presidential Road Show: Public Leadership in an Era of Party Polarization and Media Fragmentation, Diane J. Heith evaluates presidential leadership by critically examining a fundamental tenet of the presidency: the national nature of the office. The fact that the entire nation votes for the office seemingly imbues the presidency with leadership opportunities that rest on appeals to the mass public. Yet, presidents earn the office not by appealing to the nation but rather by assembling a coalition of supporters, predominantly partisans. Moreover, once in office, recent presidents have had trouble controlling their message in the fragmented media environment. The combined constraints…

Book details

List price: $24.95
Copyright year: 2013
Publisher: Paradigm Pub
Binding: Paperback
Pages: 192
Size: 6.25" wide x 9.25" long x 0.50" tall
Weight: 0.594
Language: English



Tables and Figures


Preface


Acknowledgments



Redefining Presidential Leadership


The Effect of Environment


A Continuum of Public Leadership



The Depth and Breadth of National Leadership


Delineating the Presidential-Public Relationship


Talking to the Nation


The National Voice Abroad


Employing a Universal Presidential Voice



A National President



A National President?


Targeting a Single Audience


Rhetorical Tone as Leadership


Rhetorical Content as Leadership


The Pillars of Rhetorical Leadership


The Changing Race of Rhetorical Leadership



A Constrained President



A Fragmented Presidency


Targeting a Fractured Audience


Rhetorical Tone as Leadership


The Pillars of Rhetorical Leadership


Leading When Not National



An Obstructed President



National Leadership without a Megaphone


Targeting a National Audience


Rhetorical Tone as Leadership


The Pillars of Rhetorical leadership


The Obstructed President


National leadership in a Fragmented Environment



Changing Tactics, Improving Outcomes?


Influencing the Environment


Influencing Congressional Voting


Measuring Leadership



Alternate Models of Leadership


Evaluating the Model


The Evolution of the Model



Presidential Leadership for the Twenty-First Century


The Nature of the Presidential Constituency


Shifting Presidential Leadership Strategies


Leading in a Wireless World


Notes


Bibliography


Index


About the Author