Pocket Legal Companion to Trademark A User-Friendly Handbook on Avoiding Lawsuits and Protecting Your Trademarks

Name: Pocket Legal Companion to Trademark A User-Friendly Handbook on Avoiding Lawsuits and Protecting Your Trademarks
Price: 6.74 USD
Availability: InStock
ISBN: 9781581159097

ISBN-10: 1581159099

ISBN-13: 9781581159097

Edition: 2012

Authors: Lee Wilson

List price: $16.95

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Description:

This book, a primer for the entrepreneur, is filled with valuable and ready-to-use information on using trademarks to avoid lawsuits and protect your ideas. Easy to follow and affordable, this helpful guide will teach you how to manage your trademark to maximize profits, avoid problems, and coexist with other marketers while you market your own product. It also provides answers to your questions about when to call a lawyer and how to avoid needing one. Finally, it offers a full briefing on the problems associated with selecting protectable trademarks that do not infringe established marks, what happens if trademarks are selected carelessly, and what to do if someone infringes your…

Book details

List price: $16.95
Copyright year: 2012
Publisher: Skyhorse Publishing Company, Incorporated
Publication date: 8/1/2012
Binding: Paperback
Pages: 320
Size: 5.00" wide x 7.50" long x 1.00" tall
Weight: 0.594
Language: English

Lee Wilson is a Postdoctoral Research Fellow at the School of Political Science andInternational Studies at the University of Queensland.



Introduction



Understanding Trademarks



Trademark Infringement



Trademark Clearance



Trademark Selection



Trademark Protection



Trademark Lawyers



Trademark Usage



Trademark Licensing



Other People's Trademarks



Trademarks in Cyberspace


Appendices



Trademark Cease and Desist Letter



Basic Facts about Trademarks



U.S. Trademark Office FAQs


Glossary


Index