Telling Training's Story Evaluation Made Simple, Credible, and Effective

ISBN-10: 1576751864
ISBN-13: 9781576751862
Edition: 2006
List price: $29.95 Buy it from $8.08
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Description: What all trainers know in their gut-that training and development is valuable and worthwhile-can be a hard sell to clients and customers who want real proof that training works. In Telling Training's Story, training evaluation expert Robert  More...

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Book details

List price: $29.95
Copyright year: 2006
Publisher: Berrett-Koehler Publishers, Incorporated
Publication date: 3/1/2006
Binding: Paperback
Size: 6.00" wide x 8.75" long x 0.75" tall
Weight: 0.946
Language: English

What all trainers know in their gut-that training and development is valuable and worthwhile-can be a hard sell to clients and customers who want real proof that training works. In Telling Training's Story, training evaluation expert Robert Brinkerhoff offers a simple yet compelling way of measuring and proving training's impact for those clients who are focused on bottom-line results: The Success Case Method (SCM).

Preface
Making the Case for Training Impact
Step-by-step: How the Success Case Method Works
Success Case Method Strategy: Using Evaluation to Build Organisational Learning Savvy
Using Impact Models to Define Expectations for Results
Forging a Workable Evaluation Plan
Fishing for Success: the Success Case Survey
Sorting the Catch: Successes, Nonndash;Successes, and Near-Misses
Getting the Stories Straight: the Success Case Interview
Going Forward from the Data: Success Case Conclusions Case Examples
Applying the Success Case Method to Sales Training at Grundfos in Europe and Around the Globe
Applying the Success Case Method to Leadership Development and Coaching at Coffee Bean and Tea Leaf, Inc.
Applying the Success Case Method to Executive Development at Allstate, Inc.
Applying the Success Case Method to Technical Training at Hewlett-Packard

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