Web Project Management Delivering Successful Commercial Web Sites

ISBN-10: 1558606785
ISBN-13: 9781558606784
Edition: 2001
Authors: Ashley Friedlein
List price: $78.95 Buy it from $2.79
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Description: This text teaches prject managers everything they need to build a commercial web site from concept to launch. It teaches web managers how to organize and put tpgether a team, develop goals, manage budgets and schedules and overcome pitfalls.

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Book details

List price: $78.95
Copyright year: 2001
Publisher: Elsevier Science & Technology Books
Publication date: 10/1/2000
Binding: Paperback
Pages: 324
Size: 7.25" wide x 9.25" long x 0.75" tall
Weight: 0.638
Language: English

This text teaches prject managers everything they need to build a commercial web site from concept to launch. It teaches web managers how to organize and put tpgether a team, develop goals, manage budgets and schedules and overcome pitfalls.

Ashley Friedlein is a Senior Producer at pres.co, where he has successfully managed the development & delivery of several major Internet sites, in particular for media owners. Ashley comes from a background in digital media production, having worked at Pearson & Bloomberg & with the major UK broadcasters.

Preface
The World of the Web Project Manager
Setting the Scene
Project Management Principles
Roles and Responsibilities of the Web Project Manager
Where Do the Project Manager's Responsibilities Begin and End?
Attributes of a Good Project Manager
The Rewards of Being a Web Project Manager
The Composition of a Web Development Team
Once upon a Time...
Summary
Method
A Web Project Method
The Importance of Having a Method
Different Methods for Different Purposes
Summary
The Project Road Map
Project Phases and Work Stages
Individual Projects as Part of a "Virtuous" Development Spiral
Team Workflow Throughout Project Work Stages
Project Manager Competencies and Tasks Mapped to Work Stages
Summary
Work Stage 1: Project Clarification
Where the Project Manager Fits In
The Importance of Getting a High-Level Project Sponsor
The Opportunities at This Stage
Discover, Refine, Define
Commercial Requirements
Creative Requirements
Technical Requirements
Content Requirements
The Project Brief
Budgets, Schedules, and Resources
Summary
Work Stage 2: Solution Definition
The Project Manager's Role
Defining a Web Strategy
The Creative Solution
The Technical Solution
The Content Solution
The Project Management Solution
Summary
Work Stage 3: Project Specification
The Importance of the Project Specification
The Content of the Project Specification Document
Summary
Work Stage 4: Content
Introduction to the Content Work Stage
Responsibilities of the Project Manager
Sourcing Content
Managing Content Providers
Content Formats
Content Delivery
Asset Tracking and Management
Managing Copywriters
Storyboarding
Content Management Systems
Summary
Work Stage 5: Design and Construction
Forward Planning
Meetings
Briefing Your Team
Working Environment
Team Management
Work in Progress
Sign-Off
Change Control
Documentation
Prototyping
Troubleshooting
Summary
Work Stage 6: Testing, Launch, and Handover
Testing
Launch
Handover
Summary
Work Stage 7: Maintenance
The Project Manager's Input
Who Should Form the Maintenance Team
How the Site Should Be Maintained
Service-Level Agreements
Summary
Work Stage 8: Review and Evaluation
How the Project Manager Contributes
The Project Review
The Value of Evaluation
Quantitative Metrics and Analysis
Qualitative Metrics and Analysis
Summary
Case Study
Reality Bytes
Project Background and Overview: www.channel5.co.uk
Summary
Resources
Recommended Reading
Index

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