SWIPE FILE ~1970's~ Advertising Campaigns ... Volume VII+ Persuasive Presentations for Powerful Marketing Ideas

Name: SWIPE FILE ~1970's~ Advertising Campaigns ... Volume VII+ Persuasive Presentations for Powerful Marketing Ideas
Price: 43.73 USD
Availability: InStock
ISBN: 9781480001107

ISBN-10: 1480001104

ISBN-13: 9781480001107

Edition: N/A

Authors: Franklin Crawford

List price: $49.95

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Description:

For advertising copy writers and designers ... a swipe file of advertisements from the 1970's. This is Volume VII of VII. Each volume presents over 125 pages of powerful advertising campaigns. Volume VII is an expanded volume with 240 pages total. Scans of actual ads as printed in numerous magazines across the spectrum of general and special interests. This book gives you an anthology of proven impact. It presents a selection of print media tear sheets from important, influential & persuasive advertising campaigns from the 1970's. Specific products come and go, yet proven powerful, potent methods of persuasion and influence guided by appeals to human emotions and supported by logic and…

Book details

List price: $49.95
Publisher: CreateSpace Independent Publishing Platform
Publication date: 10/4/2012
Binding: Paperback
Pages: 240
Size: 8.50" wide x 11.00" long x 0.57" tall
Weight: 1.540
Language: English