Business and Society A Strategic Approach to Social Responsibility

ISBN-10: 1439042314
ISBN-13: 9781439042311
Edition: 4th 2011
List price: $260.95 Buy it from $19.57
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Book details

List price: $260.95
Edition: 4th
Copyright year: 2011
Publisher: Cengage South-Western
Publication date: 1/1/2010
Binding: Paperback
Pages: 696
Size: 7.50" wide x 9.25" long x 1.00" tall
Weight: 3.652
Language: English

Debbie Thorne is Chair of the Department of Marketing at Texas State University, San Marcos. Previously, she served as Director of the Center for Ethics at The University of Tampa. Debbie received her Ph.D. from The University of Memphis and a M.S. in Marketing from Texas A&M University. She has published articles in many journals and is the recipient of awards for excellence in both teaching and research. Debbie has been elected to leadership positions in the American Marketing Association and Society for Marketing Advances and serves on the Board of Directors for the Direct Selling Education Foundation and e-businessethics.com.

Social Responsibility Framework
Social Responsibility Defined
Development of Social Responsibility
Global Nature of Social Responsibility
Global Initiatives: International Business and Poverty Reduction
Benefits of Social Responsibility
Framework for Studying Social Responsibility
Strategic Management of Stakeholder Relationships
Stakeholders Defined
Stakeholder Issues and Interaction
Performance with Stakeholders
Development of Stakeholder Relationships
Implementing a Stakeholder Perspective in Social Responsibility
Link Between Stakeholder Relationships and Social Responsibility
Corporate Governance
Corporate Governance Defined
History of Corporate Governance
Corporate Governance and Social Responsibility
Issues in Corporate Governance Systems
Corporate Governance Around the World
Future of Corporate Governance
Legal, Regulatory, and Political Issues
Government's Influence on Business
Business's Influence on Government and Politics
The Government's Strategic Approach for Legal and Ethical Compliance
Business Ethics and Ethical Decision Making
The Nature of Business Ethics
Foundations of Business Ethics
Ethical Issues in Business
Understanding the Ethical Decision-Making Process
Strategic Approaches to Improving Ethical Behavior
The Need for Organizational Ethics Programs
Codes of Conduct
Ethics Officers
Ethics Training and Communication
Establishing Systems to Monitor and Enforce Ethical Standards
Continuous Improvement of the Ethics Program
Implementing Organizational Ethics Programs
Employee Relations
Employee Stakeholders
Responsibilities to Employees
Strategic Implementation of Responsibilities to Employees
Consumer Relations
Consumer Stakeholders
Responsibilities to Consumers
Strategic Implementation of Responsibilities to Consumers
Community Relations and Strategic Philanthropy
Community Stakeholders
Responsibilities to the Community
Corporate Philanthropy
Strategic Philanthropy Defined
Strategic Philanthropy and Social Responsibility
Stakeholders in Strategic Philanthropy
Implementation of Strategic Philanthropy
Technology Issues
The Nature of Technology
Technology's Influence on the Economy
Technology's Influence on Society
Strategic Implementation of Responsibility for Technology
Sustainability Issues
Global Environmental Issues
Environmental Policy and Regulation
Alternative Energy
Business Response to Sustainability Issues
Strategic Implementation of Environmental Responsibility
Social Responsibility in a Global Environment
Cultural Intelligence
Global Stakeholders
National Competitiveness
Global Development
Global Reporting Initiative
Cases
Monsanto Attempts to Balance Stakeholder Interests
Wal-Mart: the Future Is Sustainability
The American Red Cross
Countrywide Financial: the Subprime Meltdown
Coping with Financial and Ethical Risks at American International Group (AIG)
Starbucks' Mission: Social Responsibility and Brand Strength
The Fraud of the Century: the Case of Bernard Madoff
Nike: Managing Ethical Missteps Sweatshops to Leadership in Employment Practices
Banking Industry Meltdown: the Ethical and Financial Risks of Derivatives
The Coca-Cola Company Struggles with Ethical Crises
Enron: Questionable Accounting Leads to Collapse
BP (Beyond Petroleum) Focuses on Sustainability
Tyco International: Leadership Crisis
Mattel Responds to Ethical Challenges
Home Depot Implements Stakeholder Orientation
New Belgium Brewing: Ethical and Environmental Responsibility

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