Spa Business Strategies A Plan for Success

Name: Spa Business Strategies A Plan for Success
Price: 5.7 USD
Availability: InStock
ISBN: 9781435482098

ISBN-10: 1435482093

ISBN-13: 9781435482098

Edition: 2nd 2010

Authors: Janet D'Angelo

List price: $94.95

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Description:

SPA BUSINESS STRATEGIES: A PLAN FOR SUCCESS uses thought-provoking questionnaires, practical examples and targeted worksheets guiding the reader through each facet of business development. It covers important business topics such as the need to develop a clear vision and solid business plan; understanding demographics and identifying their target market; finding the best location or purchasing an existing spa business; planning the physical space or the architecture and design of their spa; purchasing products and equipment; technology and computer systems; developing key marketing tools and strategies; analyzing sales and productivity data; promoting retail and service sales, developing…

Book details

List price: $94.95
Edition: 2nd
Copyright year: 2010
Publisher: Delmar Cengage Learning
Publication date: 6/19/2009
Binding: Paperback
Pages: 412
Size: 7.75" wide x 8.75" long x 0.75" tall
Weight: 1.672
Language: English




What Is Your Vision?



The Spa Business



Getting Down to Business



Purchasing a Day Spa



Architecture and Design of Your Spa



Purchasing Professional Products and Equipment



Techno-savvy: Using Communication Systems in the Spa



Marketing Your Spa



Presentation IS Everything



Sales and Service



Maintaining Your Business