Viral Loop From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves

Name: Viral Loop From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves
Price: 4.13 USD
Availability: InStock
ISBN: 9781401323493

ISBN-10: 1401323499

ISBN-13: 9781401323493

Edition: 2009

Authors: Adam L. Penenberg

List price: $25.99

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Description:

Here's how it works: you read a book you enjoy and you tell a friend. That friend tells another friend, the next friend tells the next, and so on and so forth, until the book becomes that year's word-of-mouth bestseller. That first recommendation gives birth to many. Simple. The concept of pass-it-on is not so new and not so revolutionary think Tupperware parties that is, until forward-thinking Web companies got hold of it and created their own, mightily efficient, money-spinning model known as the Viral Loop: the ability to grow a company exponentially because the customers themselves spread it. Super simple.pOutfits such as Google, eBay, Flickr and Facebook all employ the model at the…

Book details

List price: $25.99
Copyright year: 2009
Publisher: Hyperion Press
Publication date: 10/13/2009
Binding: Hardcover
Pages: 288
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.342
Language: English